Marketing Operations

1 week ago

Melbourne, Victoria, Australia Phocas Full time

Supporting how to sell feel good in a fully automated package

How would you go supporting growth and improvements for the customer experience in an impactful, ever-changing environment? Could we be for you?

Joining our global Growth Operations team means diving into the heart of campaign execution within HubSpot. As a Marketing Operations Specialist, your expertise will be vital in crafting and executing campaigns that deliver exceptional results. Collaborating closely with senior operations, sales, and marketing leaders, you'll play a pivotal role in driving revenue-generating initiatives, ensuring seamless customer interactions, and ultimately, making a tangible impact on our bottom line.

Under the guidance of our Revenue Operations Manager, you'll spearhead the development and management of an integrated campaign calendar, orchestrate campaign requests with precision, and continuously optimize campaign performance to exceed expectations. Additionally, you'll contribute to managing segmentation and list building for campaigns, ensuring targeted and effective outreach strategies that resonate with our audience.

If you're passionate about delivering feel-good solutions to companies worldwide and eager to unleash your talents in a dynamic, high-growth environment, we want you on our team. Join us in shaping the future of growth operations and making a meaningful difference in the lives of our customers.

Here's how you'll do that:

Align with Sales and Marketing to ensure success with lead follow-up and campaign goals Collaborate with Sales Enablement on training for new revenue generating campaigns Measure, and monitor record funnel, and help with post-campaign reporting as needed Work with Marketing to coordinate campaign requests across different marketing functions Monitor and maintain data quality within HubSpot, ensuring accuracy Troubleshooting of campaigns, email deliverability, lead flow and lead scoring

This is what you'll need to do it:

Proven experience planning, executing, and analyzing direct marketing campaigns, ideally with a tech SaaS company You are passionate about processes, automation and information systems Experienced with campaign setup, audience segmentation, email deployment, HTML editing, delivery monitoring and reporting Knowledge of landing page and email marketing best practices is required You have a growth mindset, with proven project management and prioritization skills

A bit about us to see if we're a match for your enthusiasm

We're a business planning and analytics company on a mission to make people feel good about data. We've been hard at it for 20, helping 2,300 companies turn complex business data into performance boosting results. Despite our global status, we've held on to our start-up roots. The result is a workplace that's fast, exciting and designed for fun.

We know that fun is different for everyone. So, if you want to trial a new initiative, lead a project, save the planet, or spend more time with your favourite people outside work, you'll have our full support. As long as you're doing what brings you joy, the rest falls into place. Think less stress, higher performance, more energy and all-round nicer human. Your friends and family will thank you.

Create your happy place.

We are a 2024 Circle Back Initiative Employer – we commit to respond to every applicant.

Phocas is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.

#LI-EA1 #LI-Hybrid

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