Lifecycle Marketing Executive

2 weeks ago


Sydney, New South Wales, Australia Sustaindigital Full time

SustainDigtal has partnered with an Australian fin-tech who is on a growth and transformation journey, leveraging data and technology to elevate their customer-first approach.


The Role:

  • Up to $90K Base Salary + S
  • Hybrid work, CBD office and WFH
The Lifecycle Marketing Executive will join the CX team, working to define and execute customer engagement strategies.

  • Build an audience segmentation framework
  • Define KPI's and reporting and analysis processes
  • Collaborate with wider marketing team to ensure calendar and campaigns align across the brand

Required experience:

  • Knowledge with a customer journey platform, such as Klaviyo, Braze, SFMC etc
  • Strong analytical skills
  • A good problem solver who enjoys taking initiative
  • Test and learn mindset, with proven experience in utilising data to inform decisions


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