Content & Channels Advisor

2 weeks ago

Melbourne, Victoria, Australia Talent International Full time

australia melbourne contract au$5- au$58 per hour
Role Summary: The Campaigns and Content Advisor role is part of a team dedicated to proactive communications and content strategies across various channels.

The role involves content development, curation, internal awareness building, and stakeholder engagement for social media and content guidance.

Key Responsibilities:

  • Develop and execute innovative channel strategies aligned with communication goals to enhance brand recognition and community engagement.
  • Lead content creation and curation on social media platforms, ensuring alignment with communication and channel strategies.
  • Generate proactive campaign strategies, including ideation and scheduling, collaborating with other departments.
  • Collaborate with various business areas to identify stories and maintain a content calendar aligned with communication strategy.
  • Monitor social media trends, analyze data, and provide insights to enhance brand perception and minimize negative commentary.
  • Provide training and guidance to content creators on social media best practices.
  • Craft proactive and reactive messaging in response to social media inquiries and comments within tight deadlines.
  • Support broader Communications and Marketing activities as directed by the External Communications Manager.

Key Accountabilities:

  • Create and execute social media channel and content plans in line with communication strategies.
  • Build social media content capabilities through training and influence stakeholders to enhance business reputation.
  • Develop and maintain a proactive social media content calendar, oversee content management and community engagement.
  • Monitor social media landscape, issue daily reports, and alert management to emerging opportunities and issues.
  • Conduct content audits, ensure accuracy of messaging, and consult stakeholders.
  • Collaborate with internal and external parties, fostering positive relationships and alignment.

Skills, Knowledge, and Experience Required:

  • Proficiency in social media content development and channel management (Facebook, Twitter, Instagram, YouTube, LinkedIn).
  • Strong creative, written, and verbal communication skills.
  • Experience collaborating with diverse business stakeholders to identify opportunities and develop messaging.
  • Demonstrated ability to curate engaging and thoughtprovoking content.
  • Sound commercial acumen gained in complex organizations.
  • Selfdriven with strong autonomy, responsibility, and deadline management.
  • Collaborative approach towards internal and external stakeholders, adaptability to changing priorities.
    Luther Borgas at

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