Member Communications Specialist
2 weeks ago
- Can be based in Sydney, Brisbane, Melbourne or Adelaide
- Insurance, Finance, Telco industry experience advantageous
Responsibilities:
- Conduct endtoend research on member communications best practices, trends, and industry benchmarks.
- Collaborate closely with the Member Marketing team to understand their goals and objectives, ensuring that all communications align with the companies tone and voice.
- Craft engaging and informative content that resonates with a diverse member base.
- Collaborate with crossfunctional teams, including designers and developers, to deliver highquality and visually appealing communications.
- Optimise copy for SEO and ensure adherence to brand guidelines.
- Monitor and analyse the performance of member communications, providing insights and recommendations for continuous improvement.
Experience required:
- Proven experience as a Copywriter, preferably in a marketing or communications role.
- Exceptional writing, editing, and proofreading skills, with a strong attention to detail.
- Demonstrated ability to create engaging and persuasive copy across multiple channels.
- Familiarity with endtoend research methodologies, best practices, and industry trends.
- Proficiency in digital marketing tools and platforms.
- Experience working in Insurance, Telco or Finance industry is advantageous
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