Digital Strategy

2 weeks ago


Sydney, New South Wales, Australia The Reload Group Full time

If you're someone with a passion for marketing and strategy, then this role is not to be missed - it's a blend of consulting, market research, customer experience and digital, so a great all-rounder role for someone who wants to get stuck into big projects for big brands. Our Consulting team is growing rapidly, so it's an exciting time to join Reload

This is the perfect role for you if you're a driven individual who enjoys working in a fast-paced environment, is a self-directed learner who gets great satisfaction from figuring things out, and is comfortable 'embracing the grey' to deliver diverse projects with limited direction.

You will thrive in this role if you are excited to work directly with clients, able to engage internal and external stakeholders to bring together projects and are ready to build your own marketing skills and ways of thinking.

To apply, you'll need to include a customised cover letter with your CV, addressing the questions at the end of the role details below.

Role Details

At any one time, you'll have a handful of projects with small, medium and large businesses, working across a vast range of different tasks including user experience studies, website strategy, customer journey mapping and qualitative and quantitative market research. As the Marketing & Research Consultant, you will drive the delivery of client projects, covering the following requirements::

Strategic Digital-Focused Consulting

  • Providing effective and creative consulting services that produce strategic deliverables that meet client requirements
  • Applying understanding of your client's brand and product positioning to marketing and digital strategies
  • Project managing timelines, organising calendars, liaising with clients/suppliers, and working collaboratively with all internal teams to keep all deliverables running on time and to brief
  • Running well-organised and effective client-facing workshops to probe into different areas of their business, take stakeholders on the journey, and achieve consulting goals
  • Applying principles of consumer behaviour and audience segmentation of customers both theoretically and practically using first party and industry data to guide recommendations

Conducting Effective Market Research

  • Research Planning - developing clear and structured qualitative and quantitative research plans to meet research goals and avoid bias
  • Research Execution - creating surveys, depth interviews or focus group materials, coordinating recruitment, managing responses, owning/organising research facilitation and managing recording
  • Research Consolidation - undertaking qualitative and quantitative data analysis, pulling insights and findings and building these into actionable reports for clients

Strategy & Report Writing

  • Using marketing and digital frameworks to develop strategies for your clients
  • Writing customised research reports tailored to your clients from your own research, understanding the client's delivery format required (short-form, long form, visual, etc)
  • Creating documents, powerpoints, mockups and plans that are polished & client-ready
  • Undertaking desktop research, competitor analysis, website reviews and using other tools to assess performance and make recommendations

Effective Stakeholder Engagement

  • Owning client relationships and communication - maintaining regular communication via email, calls and meetings and providing regular updates to your clients
  • Running discovery, strategy, and requirement gathering discussions with clients to ensure proposed projects will solve their business problems
  • Ensuring positive and professional client experience centred in creating strong partnerships throughout the entire client lifecycle
Your Experience

We are open to fresh grads wanting a consulting career to those who have worked in a boutique or large consulting firm with a couple of years experience want to join a growing, agile consulting team where they can have more ownership of their work.

We'll be looking for:

  • A track record as a high achiever that strives to exceed expectations - be it at uni, in previous work experience or wider projects
  • Passion for self-solving high level problems – critical thinker who can apply strategic frameworks and translate information into solutions that meet client objectives
  • The natural ability to build relationships across a diverse client base and the internal team
  • The ability to be across the detail – you can back up your big ideas and client relationships by producing quality work deliverables
  • An analytical mind with a baseline level of skill in data analysis including using spreadsheets, undertaking analysis or modelling and producing reports
  • Exceptional written and verbal communication - ability to articulate ideas and present to varying client stakeholders and seniority
  • A self-starter attitude to lead your own projects and maturity to work autonomously even when projects may have little direction
  • Confidence to back your work and present to clients
  • Previous experience in providing exceptional client service in a professional environment – a B2B or previous marketing environment will be highly regarded
Remuneration & Benefits

We are offering a competitive salary in line with experience for this role, and are proud to offer industry-leading benefits alongside this.

Reload's stand-out culture and happy team have resulted in us being named as one of the Top 10 Best Places to Work in the Media & Marketing industry in 2023, and aside from the usual perks of working in an agency, a core pillar of what defines Reload is a focus on 'People & Careers'.

Developing individuals and providing opportunities for growth is at the core of our business model. To support this, you'll have your own professional development budget, access to our industry leading training and our learning and development platform. We also believe that 'Attitude Creates Ability', and that means at Reload we focus on the way you approach work, not just the skills you have. This is the stuff that really excites us and we hope it does you too

Some of the other benefits we provide are:

  • 2 additional Rest & Relaxation days per year & 1 day of birthday leave
  • Flexible hours and hybrid working options
  • Opportunities for domestic & international travel
  • Additional menstrual & menopausal leave
  • Mobile phone and call plan once passed probation
  • Regular events
  • Paid volunteer day each year
  • Paid blood donation leave
  • Free counselling, for professional or personal matters
  • 3 months paid parental leave on top of statutory parental leave
Be Yourself, We Like You That Way

At Reload, authenticity is at the heart of everything we do. We know that diverse and inclusive teams have a positive impact on our culture and our business. We celebrate multiple approaches, points of view and backgrounds. We work hard to build a culture that encourages, supports and celebrates the ability of everyone to be their full authentic selves at work.

At any point in the application process, please feel safe to let us know of any accommodations that will make it more accessible for you. We encourage you to share your pronouns and anything else you would like us to know that will make this an enjoyable experience.

Ready to Apply?

Please submit your resume and make sure to include a cover letter in your application. We will only consider applications that include a cover letter with clear and concise answers to these questions:

  • Why would you make a great consultant?
  • What would you bring to the Reload culture?
  • What have you achieved in the last 12 months that you are most proud of?
  • What does good strategy look like?

Due to the competitive nature of this role, only applicants that include answers to the above will be shortlisted and you'll be contacted by our team if your application has been progressed.


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