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Conversion Rate Optimisation Specialist
2 weeks ago
- We're MYOB, and we've built the first Business Management Platform in Australia As the #originalstartup, our roots are in finance and accounting software, but today we are so much more.
all in the one place.
- We're always on the hunt for those who bring a different perspective, diversity of thought and the drive to make our culture even better. Take your career to a new dimension at MYOB.
About the Team
- Our Unified marketing team is here to drive unbelieveable results for the business. They create demand in market for MYOB and engage AU & NZ businesses when it matters most to either acquire or retain them. They're dedicated to delivering value for our customers by understanding their business pain points, and needs and ensuring we deliver them value at every stage of their journey.
The Opportunity
The Conversion Rate Optimisation (CRO) Specialist is responsible for understanding key segment journeys across our digital experience and leading the CRO program of work across the moments that matter.
The Role
- Create and execute deliverables that help inform the ideal experiences for users. This could include items such as website audits, web analytics reviews, user journey analysis, wireframes, information architecture reviews, task flows, user scenarios and persona development.
What you will Bring:
- Minimum of 23 years' experience in a website testing and/or UX focused role
- Highly proficient in web analytics (e.g. Google Analytics, Adobe Analytics, etc.)
- Strong knowledge of one or more testing platforms (e.g. Optimizely, Adobe Target, etc.)
- Strong knowledge of customer behaviour and best practice conversion design
- Experience reporting on success/failure of optimization efforts
Our Culture & Benefits
- Our values have stood the test of time. If you want to work and collaborate where opinions are valued, and your ideas can make a difference, come to a place where Your Work Matters.
- See what it's like to work at MYOB and what we're all about.
- Our partnership with Smiling Mind helps support the wellbeing of our team members and customers
- Drive your own learning via conferences, inhouse training, LinkedIn Learning, study assistance and a strong focus on leaders creating a learning environment
- A multitude of leave options including up to an additional four weeks of purchased leave, generous parental leave, domestic violence leave, transgender leave, volunteer leave, study leave, plus more
- Communities built around 'Wellness', 'Belonging' and the 'Planet' where you can make a meaningful contribution
- Access to bestinclass discounts and vouchers from leading retailers, and a lot more.
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