Senior Health Technology Marketing Manager

2 weeks ago

Sydney, New South Wales, Australia eFinancialCareers Ltd. Full time
Senior Health Technology Marketing Manager Commonwealth Bank of Australia Sydney, Australia

Senior Health Technology Marketing Manager Commonwealth Bank of Australia Sydney, Australia Posted 1 day ago Permanent Competitive

Your Business

Business Bank (BB) offer a wide range of services and solutions to our small to medium, enterprise customers and our regional and agribusiness customers. Healthcare is an important segment of the Australian economy and to ensure the Bank is addressing the needs of its healthcare customers, the CommBank Health vertical was created.

See yourself in our team:

CommBank Smart Health is Australia's first truly end-to-end digital solution for the healthcare industry - providing convenient and secure payment, claiming, and directory capabilities for Australia's healthcare payer schemes, providers and patients.

Role Positioning

In the technology sector, a product marketing manager often acts as the bridge between the technical and business worlds. They are responsible for understanding market trends, analysing competitor products, and defining a product vision that meets customer demands.

In a B2B setting, product marketing managers need to understand complex business processes and decision-making structures. Their role often involves crafting tailored messages for different stakeholders within the target businesses.

This role will act as a pivotal link between working with the rest of the UX team to help evolve the User Research and insights obtained from the activities and initiatives that the UX team undertake with multiple cohorts, stakeholders, partners and end users (including external and internal user of Smart health products and services).

Key responsibilities:

  • Define and communicate the product's value proposition
  • Develop and implement go-to-market strategies
  • Conduct market and competitive analysis
  • Work closely with product development teams to deliver products that align with market needs
  • Create product content, including case studies, white papers, and blog posts, sales and implementation tool kits
  • Develop messaging and positioning for the product
  • Understand and document the buyer's journey
  • Create and launch effective go-to-market plans
  • Drive demand and usage of the product
  • Create sales enablement tools, like pitch decks, datasheets, and demo videos
Required skills and experience:
  • Technical background with a strong understanding of the tech industry
  • Excellent communication and interpersonal skills
  • Strong analytical skills and ability to make data-driven decisions
  • Experience in B2B marketing and sales
  • Strong understanding of business processes and decision-making structures
  • Exceptional written and verbal communication skills
If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through Sidekick to submit a valid application. We're keen to support you with the next step in your career.

We're aware of some accessibility issues on this site, particularly for screen reader users. We want to make finding your dream job as easy as possible, so if you require additional support please contact HR Direct on

Advertising End Date: 22/06/2024

Job ID REQ212199

More Jobs From Commonwealth Bank of Australia

Boost your career Find thousands of job opportunities by signing up to eFinancialCareers today. #J-18808-Ljbffr

  • Senior Health Technology Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia CommBank Full time

    Your Business Business Bank (BB) offer a wide range of services and solutions to our small to medium, enterprise customers and our regional and agribusiness customers. Healthcare is an important segment of the Australian economy and to ensure the Bank is addressing the needs of its healthcare customers, the CommBank Health vertical was created.See yourself...

  • Senior Account Manager

    2 weeks ago

    Sydney, New South Wales, Australia Orchard Marketing Full time

    Technology is literally changing the world around us and yes, some people tend to focus on why that change is bad – it makes us uncomfortable; it breaks our status quo, it feeds our uncertainty – but at Orchard we choose to see it differently.Technology can make lives better.It can make businesses better, brands better and experiences better.It can be...

  • Marketing Technology Manager

    2 weeks ago

    Sydney, New South Wales, Australia TPG Telecom Full time

    Location: Barangaroo Hybrid working arrangement, mix of working from home and the office. Access to a range of attractive benefits.Our purpose and ValuesTPG Telecom is home to some of Australia's most-loved brands including Vodafone, TPG, iiNet, AAPT, Internode, Lebara and felix. We own and operate nationwide mobile and fixed networks that are connecting...

  • Marketing Technology Manager

    2 weeks ago

    Sydney, New South Wales, Australia TPG Telecom Full time

    Our purpose and Values TPG Telecom is home to some of Australia's most-loved brands including Vodafone, TPG, ii Net, AAPT, Internode, Lebara and felix.We own and operate nationwide mobile and fixed networks that are connecting Australia for the better.It's why our purpose is to build meaningful relationships and support vibrant, connected communities.We...

  • Head of Technology Health Services

    2 weeks ago

    Sydney CBD, New South Wales, Australia Peoplebank Full time

    Location: Sydney CBD Job Type: Permanent Posted: 4 months ago Contact: Nic Gulliver Discipline:Executive IT Reference: Peoplebank is executing an exclusive search recruitment assignment for a long-term client, a high-profile health services organisation._Reporting to the Chief Platform Officer, the Head of Technology will own all aspects of technology,...

  • Senior Project Manager

    2 weeks ago

    Sydney, New South Wales, Australia DXC Technology Full time

    DXC Technology (NYSE:DXC) - where brilliant people embrace change and seize opportunities to advance their careers and amplify customer success.At DXC we pride ourselves on delivering excellence in everything we do.What this means for you is the opportunity to be a part of delivering innovative solutions and helping to solve real business problems for a wide...

  • Marketing Technology Manager

    2 weeks ago

    Sydney, New South Wales, Australia Tpg Telecom Full time

    Our purpose and ValuesTPG Telecom is home to some of Australia's most-loved brands including Vodafone, TPG, iiNet, AAPT, Internode, Lebara and felix. We own and operate nationwide mobile and fixed networks that are connecting Australia for the better. It's why our purpose is to build meaningful relationships and support vibrant, connected communities.We...

  • Head of Marketing Technology

    2 weeks ago

    Sydney, New South Wales, Australia Fitness and Lifestyle Group Full time

    Head of Marketing Technology & InsightsBrisbane or SydneyThe Opportunity:Reporting directly to the Executive General Manager | Marketing & PR, the Head of Marketing Technology & Insights takes responsibility for marketing automation, digital CX, and customer insights across Fitness & Lifestyle Group's (FLG) Australia & New Zealand's portfolio of leading...

  • General Manager Brand and Marketing Metro

    2 weeks ago

    Sydney, New South Wales, Australia Brand & Marketing Full time

    About Woolworths GroupWoolworths Group is a food and everyday needs retailer united by the shared purpose of creating better experiences together for a better tomorrow. With more than 1,400 stores across its Woolworths Supermarkets, Countdown Supermarkets (New Zealand) and BIG W brands, and fast-growing eCommerce businesses, Woolworths Group is Australia and...

  • Senior Product Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia SafetyCulture Full time

    SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.As a Senior Product Marketing Manager, you will play a critical,...

  • Senior Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia EFinancialCareers Ltd. Full time

    Senior Marketing Manager Commonwealth Bank of Australia Sydney, Australia Senior Marketing Manager Commonwealth Bank of Australia Sydney, Australia Posted 2 days ago Permanent Competitive Senior Marketing Manager Multiple Senior Marketing Manager roles on offer Be part of a dynamic, fast paced Consumer Marketing team that are delivering world-leading...

  • Senior Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Akolade Full time

    Direct Marketing & CRM (Marketing & Communications) Full time Add expected salary to your profile for insights At Akolade we value learning, culture and talent above all. Our company is only as strong as the people we rely on to live our vision and strive towards our goals.Our core business is to provide a learning and development space for Directors,...

  • Information Technology Graduate

    2 weeks ago

    Sydney, New South Wales, Australia Senior Leadership InfraBuild Full time

    :We at InfraBuild would like to invite recent or soon-to-be graduates to take part in our 2025 Graduate Program as a Information Technology GraduateAbout the role:Real Work with Real Outcomes - Starting in January 2025, our program offers a two-year fixed-term contract with the potential for permanent placement. This immersive, hands-on program provides...

  • Marketing Manager, Breast and Skeletal Health

    2 weeks ago

    Sydney, New South Wales, Australia Hologic, Inc. Full time

    Marketing Manager, Breast and Skeletal HealthLeading global medical technology company focused on improving women's healthRare opportunity to be a part of our innovative and growing organisationCertified as"A Great Place to Work" by Great WorkPlaces AU"Flexible working arrangementsHologic is an innovative medical technology company primarily focused on...

  • Senior Channel Marketing Manager II

    2 weeks ago

    Sydney, New South Wales, Australia Infoblox Full time

    It's an exciting time to be at Infoblox. Named a Top 25 Cyber Security Company by The Software Report and one ofInc. magazine's Best Workplaces for 2020, Infoblox is the leader in cloud-first networking and security services. Our solutions empower organizations to take full advantage of the cloud to deliver network experiences that are inherently simple,...

  • Senior Marketing Manager

    2 weeks ago

    Sydney, New South Wales, Australia Everi Pty Full time

    Looking for a dynamic Senior Marketing Manager Manage strategic initiatives, lead campaigns, and oversee a small team to boost brand visibility.Our client seeks a Senior Marketing Manager to champion strategic marketing initiatives, manage comprehensive campaigns, and enhance brand awareness to fuel business growth.This role involves leading and guiding the...

  • Senior Director, Technology Account Management

    2 weeks ago

    Sydney, New South Wales, Australia Jones Lang LaSalle Incorporated Full time

    Senior Director, Technology Account Management Role Responsibilities Managing service delivery and business success across a portfolio of customer accounts by adding and expanding accounts Orchestrating delivery efforts across all technologies in play on assigned accounts to ensure alignment with contractual scope of services and service level...

  • Marketing Manager, Breast and Skeletal Health

    2 weeks ago

    Sydney, New South Wales, Australia Hologic Full time

    Leading global medical technology company focused on improving women's health:Rare opportunity to be a part of our innovative and growing organisation:- Certified as "A Great Place to Work" by Great WorkPlaces AU"**Hologic is an innovative medical technology company primarily focused on improving Women's Health and well-being through early detection and...

  • Senior Product Marketing Manager

    3 months ago

    Sydney, New South Wales, Australia Signify Netherlands B.V. Full time

    We're looking for a Senior Product Marketing Manager to join our Australia business based out of Sydney North Ryde.Working for Signify means being creative and adaptive. Our culture of continuous learning and commitment to diversity and inclusion creates an environment that allows you to build your skills and career. Together, we're transforming our...

  • Senior Product Marketing Manager

    4 weeks ago

    Sydney, New South Wales, Australia Signify Netherlands B.V. Full time

    We're looking for a Senior Product Marketing Manager to join our Australia business based out of Sydney North Ryde.Working for Signify means being creative and adaptive. Our culture of continuous learning and commitment to diversity and inclusion creates an environment that allows you to build your skills and career. Together, we're transforming our...