Marketing Manager Propositions

1 week ago

Melbourne, Victoria, Australia Medibank Full time

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Will you actively create a healthier future for tomorrow?

At Medibank we're encouraged to think big. We have a clear purpose to impact better health outcomes for our customers, patients and our community.

We celebrate diversity of thought because we want to make better decisions for our customers. As we work towards our goal of better health for better lives, we value the knowledge and contribution of Aboriginal and Torres Strait Islanders. We are working hard to create an inclusive workplace and develop Indigenous careers.

We are looking for an experienced Propositions Marketing Manager to support the business in creating brilliantly connected marketing experiences across Medibank's customer journeys that result in commercial success and the realisation of our 2030 vision. This role is a permanent position and sits within the CX, Marketing & Insight team, which are masteries of the Excellence Hub (Marketing).

In this position, you will play a key role in the discovery and design of customer propositions and integrated marketing strategies, working alongside Hubs to deliver on OKRS while providing their embedded teams with the tools required to bring new or refreshed propositions to market with speed.

This role will see you:

  • Deciding if your day is best spent working from home or the office. We don't go for mandated office attendance here at Medibank, but we will need you to come along to team days and events when they're on.
  • Influencing and guiding proposition development through the discovery and design phase to maximise business and customer success.
  • Identifying, designing, and integrating propositions across customer journeys.
  • Influencing teams to adopt new marketing opportunities and supporting them with useful insights and tools to deliver on integrated marketing plans.
  • In conjunction with the Propositions Lead, identifying annual and quarterly priorities and planning for the proposition marketing team, within capacity constraints.
  • Establishing a continuous feedback loop for released propositions (performance and customer response) to inform design optimisation.
  • Taking some time to recharge your batteries and encouraging others to do the same – you might grab a takeaway coffee and head out for a walking one on one with a team member, get to the gym for a lunchtime class or block out calendar time to attend to your childs school assembly.

What about you?

This role would be a perfect match for an experienced and self motivated Marketing Manager with exceptional influencing and proposition development experience, ideally developed in role/s within the service industry (think banks, telco, utilities). You'll work with a range of stakeholders up to exec level so its critical that you can form solid, constructive working relationships. You won't have any direct staff management responsibilities but your indirect leadership and influencing skills will be critical for success, along with your ability to unite and motivate teams.

Other must haves for the role include:

  • Experience in research, data gathering and analysis that produces a foundation of information for decision support.
  • Ability to draw clear insights from multiple data sources and present succinctly to stakeholders.
  • Ability to articulate clear strategic recommendations linked to commercial outcomes.
  • Experience in the development of customer acquisition and retention strategies.
  • Ability to think at a strategic level while overseeing execution at an operational level.

A career with us

We pride ourselves on an inclusive and collaborative environment. We're also committed to supporting better accessibility for our customers and our people . We encourage applications from candidates with a disability, if you require an y adjustments or alternate formats of key information at any stage of the recruitment process, we welcome hearing from you or

We offer a range of great benefits such as subsidised private health insurance, rewards and discounts, and health and wellbeing initiatives. To find out more,clickhere .

To start small and impact bigger.

Copyright @2024 Medibank Private Limited. All rights reserved. ABN

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