Head Of Publisher Development

1 week ago

Sydney, New South Wales, Australia GumGum Full time
The Head of Publisher Development - JAPAC will drive success for the Pub Dev team and Gum Gum's publishers.

Serving as the senior most supply expert for the JAPAC region, the leader in this role will cultivate C-Suite publisher relationships and leverage metrics to drive the publisher acquisition process with operational rigor.

This role will generate lucrative business model opportunities by deepening premium supply partnerships, identifying new revenue trends and leveraging a thorough understanding of our industry by attending in-person local events and conferences.

This role will work very closely with the Head of Sales and other leaders to understand bespoke customer needs on a regular basis and tactfully build towards delivering on those needs with a client-first mentality.

Over time, this leader will identify the appropriate team resourcing required for the JAPAC region related to business development/sales, onboarding publishers, operations and technology support, and account management.

They will effectively lead, manage and mentor the Pub Dev team within JAPAC.

They are also responsible for collaborating with other regional Pub Dev leaders within the organization to share best practices and ensure a holistic approach for global publishers.

Reporting to the EVP of Global Platform Strategy and Operations and serving as a member of the JAPAC leadership team for Gum Gum, this person will manage and grow the Publisher Development team in the JAPAC region, and play a key role in our continued success.


Note:

Gum Gum fosters a flexible work environment, offering Gum Gummers the ability to work either in-office or remotely/from home.

However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.

#li-hybrid
What You'll Achieve

Pitch to senior decision-makers and close new partnerships
Nurture premium publisher relationships to boost team revenue
Hunt for new markets and expand our offerings
Streamline processes to accelerate growth
Maximize existing partnerships, restructuring deals where needed
Lead the team in partnering with publishers to drive ad format adoption
Collaborate with publishers, using insights and technology to meet their needs
Manage the Pub Dev team with operational excellence
Develop and execute growth strategies with the executive team
Analyze data and innovate to grow monetization opportunities
Formulate and execute annual plans for growth and innovation
Standardize global supply tactics and tools
Lead, recruit, and inspire a talented sales and business development team
Use top-notch communication skills to motivate staff and build effective relationships
Forecast, track, and measure sales KPIs with CRM tools
Represent publisher interests in product development and industry events
Stay updated on tech changes and innovations through events and networking

Skills You'll Bring

8+ years in ad tech, with 7+ years in business development/sales and 4+ years in people management
Bachelors' degree from an accredited and recognized institution is required with an advanced degree (MBA, equivalent) or equivalent experience
Experience securing partnerships and leading high-performance teams
In-depth knowledge of ad tech and programmatic media
Strong network of industry connections
Proven track record of meeting/exceeding revenue targets
Ability to provide strategic insights to leadership
Expertise in digital advertising and supporting technologies
Exceptional communication, presentation, and negotiation skills
Strong analytical and reporting abilities
Proficiency in Power Point, Excel, Salesforce, and Google Drive
Team management and leadership skills
Ability to work across departments and influence business strategy
Entrepreneurial spirit with a passion for innovation and problem-solving
Dynamic seller comfortable with C-level decision-makers
Ability to travel and based in Sydney, Australia

What We Offer
Learn about our benefits & perks package at
If you'd like additional information, your recruiter can share more specifics during the hiring process
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