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Marketing Campaigns Manager
1 week ago
Cancer Council Australia are on a mission to create a cancer-free future As Australia's leading national non-government cancer control organization, they are there to unite communities, provide support, invest in research, and ultimately save lives.
Are you ready to make a real impact? As a Marketing Campaigns Officer you'll be part of a dynamic, purpose-driven marketing team.
This 12-month contract role based in Sydney reporting to the Digital Marketing Manager and offers a chance to contribute to multi-million dollar national prevention campaigns and Cancer Council's ongoing programs.
As a Marketing Campaigns Officer, your main responsibilities will include:- Supporting media planning and execution across digital, programmatic, social media, and offline channels.
- Leading largescale sponsorships and integrations.
- Managing reporting and analytics for national cancer control campaigns.
- Executing paid media strategies for national campaigns and alwayson marketing activities.
- Collaborating with our paid media agency to plan, prepare, and manage the publication, optimization, and amplification of marketing assets.
- Analyzing campaign impact and preparing ongoing reports with actionable insights for internal and external stakeholders.
- Identifying and escalating campaign risks and opportunities.
- Critically reviewing marketing copy for diverse audience and channel requirements.
- Managing paid media agency relationships and ensuring timely delivery against targets.
- Working across various tasks to support the wider team and delivering highquality results.
- Strong knowledge of the Australian media publisher landscape.
- Solid stakeholder engagement experience.
- Ability to analyze media data and optimize campaign performance.
- Accountability for agency partner deliverables within tight timelines.
- Proven experience in a similar marketing role.
- Experience coordinating media agencies and thirdparty suppliers.
- Ability to operate in a complex stakeholder environment.
- Knowledge of market research techniques and data analysis methods.
- Track record in Paid Social, Programmatic, DV360, etc.
- Solid understanding of Google tools and MS Office.
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