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Marketing Officer
3 months ago
Permanent role | Full-time:
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$65k-70k+super:
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Sydney location
for the business.
Responsibilities
- Be aware of new product lines when they are introduced, and generate initial leads to market groups.
- Support the marketing team in the development and delivery of marketing campaigns to drive acquisition, retention and crossselling initiatives.
- Communicate with internal Sales staff to ensure that new leads are followed through and successfully converted.
- Build an agile, strategic approach for digital marketing, including creating blogs and social media content
- Have an awareness of brand culture and value metrics, and maintain same over a variety of platforms including social media and in preparation for expos and other industrial showcases
Requirements:
- Degree in Marketing, Communications or a related field or demonstrated experience in a similar role.
- Reporting and analytical skills to be able to measure campaign results.
- Experience developing marketing copy.
- Demonstrated willingness to embrace organisational change including use of modern technology and an ability to analyse and problemsolve in the context of change and continuous improvement.
