Social Media Specialist

1 month ago


Sydney, Australia Aquent Full time

Social Media Specialist

initial 6 month contract with view to move to permanent
Hybrid working environment
Exciting role in skin care and beauty sector

Working within a rapidly growing Australian owned skincare business, we are seeking a passionate Social Media Specialist who will be responsible for developing the social media strategy and work with creatives to deliver and execute the plan across all relevant channels.
As part of a collaborative and engaged team with decades of experience in the pharmaceutical, health and beauty sectors, you will be instrumental in new customer acquisition for this business undergoing exciting growth and launch of new products.
 
Responsibilities include:
Social Media

Ideate and plan social media content strategy in collaboration with the executive team
Map quarterly content schedule for promotions, events, seasonal and sales events
Work with the internal content writers and designers to execute strategy for copy, design graphics for posts, emails and landing pages
Scheduling of posts/ads for all email campaigns and always-on activity
Set up and optimise paid and organic social media campaigns
Reporting on the effectiveness of social media activity

Website Management

Working with Shopify website you will be responsible for updating content and monitor website updates
SEO management, ensure keywords are optimised
Manage Paid Advertising budget and performance including regular reporting of analytics

Essential skills and experience:

Minimum 3 years of experience as a Social Media Specialist
Proven record in developing a comprehensive social strategy including paid and organic search
Demonstrated experience working within the beauty, skincare and wellness sector in digital marketing role
Website management and content updating experience
Strong Google Analytics skills including reporting and insights
Proven social media content creation and copywriting experience
Creativity
Exceptional communication and writing skills
Be able to show a dedicated passion for beauty and skincare products

If you have the essential skills and proven track record required for this exciting role, please respond ASAP.
ONLY CANDIDATES WITH FULL WORKING RIGHTS IN AUSTRALIA WILL BE CONSIDERED



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