Marketing Insights

7 months ago

Sydney, Australia Tabcorp Full time

A strategic thinker who knows brand and marketing, you’ll have a strong background in customer insights and research.

You’re a true self-starter with an eye for detail and a passion for understanding people and their behaviour.

What you’ll do

The role of the Insights and Research Manager is to provide Tabcorp with high impact market and customer insights to shape and support strategy and drive business growth.

In this role you will manage research initiatives for TAB and Sky Racing, with a focus on market, brand, and competitive insight. You will be part of our Voice of Customer team (which covers Insights, VOC, User Research & Analytics) working with our Senior Manager Insights & Research to generate, curate and communicate insights and identify opportunities. You will collaborate with teams across the business, ensuring that our strategies, customer initiatives and marketing activities are based on sound insights and data.

As well as strategic and tactical engagements, you’ll manage our ongoing brand health monitor and help drive market and customer understanding and obsession across the business.

What you’ll bring

Soid experience in insights and research roles (agency / client-side) Strong knowledge of brand strategy and insights techniques + quantitative research Articulate, engaging and concise storytelling skills coupled with confident presentation Expertise in contemporary research practices, trend analysis and customer metrics in an omni-channel business A high degree of proficiency using research analysis software (e.g., Q) and CX/survey tools (e.g., InMoment/Qualtrics) An interest in sports and / or racing led entertainment

 What you’ll get

The flexibility of our fully enabled hybrid working model with team anchor days. A variety of leave types including cultural leave, volunteer leave, flexi leave and 18 weeks' parental leave for all new parents. Thursday night drinks (CBD offices), social clubs, live sport and racing action everywhere you look, staff competitions, awards, and free tickets to events. Organised motivational, educational, and informative speakers and sessions. Access to a comprehensive health and wellbeing app and our Employee Assistance Program (EAP). A dedicated learning platform with cutting edge modules designed to help you consistently upskill and perform at your peak. Commitment to Inclusion and Diversity with annual Inclusion Month celebrations and our Gender Affirmation Statement of Support.

About Us

Tabcorp is Australia’s leading gambling entertainment company. Our 3000+ team is as diverse as Australia itself. Our people drive the iconic, homegrown, world-class brands TAB, Sky Racing and MAX. As an ASX-listed company, we’re proud to shape our industry for the better. To find out more about us and what we offer, visit our website.

We’re committed to creating an inclusive workplace where all our people feel valued for their unique qualities and have a sense of belonging. If you need assistance to participate in our application process, please contact tabcorprecruitment@tabcorp.com.au.

While all roles require background checks, some positions require successful candidates to apply for and be granted certain licences by state-based gambling regulators. This process will involve further background checks which may require you to provide information such as fingerprints.

Tabcorp is a ‘Circle Back Initiative’ employer – we commit to respond to every applicant.

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