Manager, Communications and Content
4 days ago
We are a financial services company that specialises in fleet management, vehicle leasing and salary packaging, with a presence across Australia, the UK and NZ. A total portfolio under management of $2.5 Billion and over 1200 employees.
www.sgfleet.com
SOME OF OUR PERKS INCLUDE
- Recharge and relax with up to four extra days of leave each year. We call them Wellness days
- We offer industry leading 20 weeks paid parental leave
- Save plenty with vehicle salary packaging
- Monetary service milestone awards
- Recruitment referral bonus
- Discounted mobility products and services
- Flexible work arrangements
- Career progression opportunities
- Education support towards your growth, including an individual learning budget per year, free access to LinkedIn Learning and more
- Two paid volunteer days each year to give back to causes that matter to you
- Health and well-being support including a subsidy and an innovative Employee Assistance Program
Be responsible for developing content strategies, and deploying content and communications across various channels and platforms. It has a strong focus on external communications, with responsibility to produce, source and disseminate content that supports the acquisition, retention and growth of customer segments, and feeds the growing demands of an inbound content marketing model. It includes content to support digital marketing, product marketing, sales, and customer relations activities and plans.
YOUR DAYS WILL INVOLVE…
- Content strategies, writing planning and production for multiple channels – blogs, e-newsletters, campaigns, web, customer collateral, event support, etc. Including management of external writers and content developers where required
- Manage the marketing data/target lists and processes for external communications channels for customers and suppliers across all key segments
- Identify and leverage communications opportunities in events, sponsorship, and community engagement activities
- Develop and execute content strategies to support whole customer lifecycle - acquisition, onboarding, education, retention, resolving common issues, upselling, etc. – nurturing leads to inquiry
- Manage internal marketing communications through intranet content publishing and maintenance that promotes brand messages, brand guidelines, consistent product and service representation (Marketing / brand related internal comms)
- Collaborate with and plan content that supports the wider Marketing team
- Excellent written and verbal communications skills
- Strong experience with various business writing styles, design and editing responsibilities
- Strong Spreadsheet, Word and PowerPoint
- Strong working knowledge of various digital and social content platforms
- Experience with email marketing, and data management in CRM platforms
- Solid engagement and relationship building skills
- Proficiency in DTP/Adobe Creative Suite
- Marketing automation software experience
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