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Marketing Executive

3 months ago

Hobart, Australia Hilton Hotels Full time

JOB DESCRIPTION

DoubleTree by Hilton Hobart – Marketing Executive

We are looking for passionate hospitality stars to join our pre-opening team.

*Australian Working Rights Required*

With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget. In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others. 

If you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we're here: to delight our guests, Team Members, and owners alike.  

About DoubleTree by Hilton Hobart

Hilton’s first hotel in Tasmania - DoubleTree by Hilton Hobart situated in the heart of Hobart within walking distance to the CBD, the waterfront, and Salamanca Place. The hotel will offer 206 well-appointed rooms, a restaurant and bar, two versatile meeting rooms, an indoor swimming pool, and a state-of-the-art fitness center.

 What will it be like to work for Hilton?

Our team members around the world strive every day to bring each guest the special comforts and acts of kindness that are unique to the brand - starting with our signature warm DoubleTree cookie welcome. The DoubleTree by Hilton unique Brand Hospitality of CARE (Create A Rewarding Experience) is a primary reason we have been consistently recognized for our commitment to building a culture of service.

You can expect to receive:

·         A competitive industry rate

·         Worldwide travel discounts at unbelievable rates for you and your friends and family and generous discounts on food and beverage offerings,

·         Free access to growth and development opportunities from top-class providers; Harvard University and LinkedIn Learning just to name a few

·         A workplace culture that fosters personal well-being and gives you free access to Employee Assistance Programs to support your mental and physical well-being

·         Inclusion in a generous bonus scheme, long-term career development planning and opportunities, and

Investment in your well-being to include flexible working arrangements that support you in making space for what matters most.

A Marketing Executive will play an important role in assisting in achieving key objectives in line with the annual marketing plan, current initiatives, and relevant marketing activities. The Marketing Executive performs an integral role in bringing together all function areas to ensure commercial targets are heightened. The executive role involves independently managing smaller individual projects and overseeing some of the day-to-day administrative duties for the hotel.

What will I be doing?

As Marketing Executive, you will be responsible for the results of the marketing plan and activities used by the hotel to increase brand awareness, communicate promotions to all relevant target markets and address hotel business needs. Specifically, you will perform the following tasks to the highest standards:

Business Function

·         Execute and coordinate all agreed hotel marketing strategies and monitor on-going marketing campaign performance and reporting as directed by the Commercial Manager

·         Support the Commercial Manager by developing and implementing promotional activity, merchandising and collaterals for all hotel departments

·         Execution of all marketing activities for special events, merchandising campaigns, exhibitions and property inspections

·         Assist with and at times lead on-site photos shoots and hotel filming whilst ensuring all relevant administration duties are completed and approved

·         Monitor and support all social media activity for the hotel and support departmental initiatives

·         Be a brand champion for the hotel ensuring all collateral conforms to agreed brand standards, using the right tone of voice and that content is compliant with corporate guidelines

·         Support and identify opportunities with the Commercial Manager to grow and develop loyalty marketing activities with HHonors and other booker incentive schemes

·         Execute and implement appropriate use of marketing content, creative resources, translation and photography while optimising an effective online presence in line with regional strategy

·         Respond to customer postings as appropriate tackling any complaints and issues

Managing Execution

·         Develop, maintain and grow hotel databases to promote all hotel disciplines including targeted HHonors campaigns

·         Execute the hotel’s quarterly audit report on specific initiatives and promotions

·         Monitor and review all third-party website content, ensure it is accurate, current and reflects the hotel

·         Execute and report competitive analysis on the  food and beverage and eCommerce marketing activities

·         Ensure hotel has appropriate marketing content to include up to date media lists, marketing collateral, photo library, newsletters, brochures, desktop publishing and all matters relating to marketing

·         Support and assist management of all marketing projects including resources with budget implications

·         Produce tracking documents and hotel fact sheets including preparing PowerPoint presentations with excellent attention to detail as directed by head of department

·         Achieve agreed performance goals and marketing objectives of role set out by the Commercial Manager

·         Support the Commercial Manager in executing effective content management across all available channels, including hotel website, OTAs, social media, mobile marketing and partnership programs

Building Relationships

·         Establish and maintain effective rapport and open communication with all hotel disciplines

·         Develop strong working relationships with various levels of Hilton’s personnel including regional teams and comply to Hilton’s core values

·         Develop and manage working relationships with key members of the creative and media agencies

·         Work effectively within the hotel marketing team as well as supporting relationships with hotel and regional levels on relative projects and promotional campaigns

·         Excel at being an effective team player in all aspects of the role

What are we looking for?

A Marketing Executive serving Hilton Brand hotel and vacations is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:

·         Experience in a similar marketing role

·         Proven experience of supporting, planning and managing project work to tight deadlines

·         Experience of the main functions of marketing and leading smaller projects

·         Demonstrated ability to interact effectively with various levels of management

·         Proven experience of working to and understanding key marketing and eCommerce plans and strategies

·         Excellent written and verbal communication skills in English.

·         Proficiency in Microsoft Office applications, budget management and project and time management

·         Demonstrates an understanding of commercial awareness, able to adapt to changing priorities with key judgement and decision making skills

·         Ability to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals

·         Professional approach, clean and well groomed at all times

·         Friendly demeanour, positive and enthusiastic attitude with strong customer focus and able to work independently

·         Demonstrated self-starter, with excellent attention to detail

·         Creatively minded and has a thirst to work in marketing for the hospitality industry

·         Enjoys working collaboratively and is a key team player with a “can do” attitude and thrives on a challenge