Senior Media Advisor

4 weeks ago


St Leonards, Australia Halcyon Knights Full time

Job Title: Senior Media Advisor (Government)
Location: St Leonards, NSW
Duration: 3 months (Possible extension)
Pay Rate:$583.65 - $833 per day plus superannuation
Primary Purpose of the Role: The Senior Advisor, Media is responsible for managing media initiatives, issues, and opportunities within a designated portfolio or business unit to enhance and maintain Health Infrastructure’s reputation in the media.
Key Accountabilities:

  • Collaborate with internal stakeholders to maintain a forward calendar of opportunities and implement a coordinated media approach aligned with the agency’s vision and priorities.
  • Develop engaging and strategically aligned messaging and media materials, such as pitches, releases, statements, and Q&A, in a fast-paced environment.
  • Research and create proactive story pitches and content/spokespeople to achieve strategic media objectives and enhance reputation.
  • Cultivate effective relationships with media contacts for timely and accurate responses to inquiries and balanced coverage of agency activities.
  • Monitor the external environment for issues and develop strategies to mitigate risks, escalating advice as needed.
  • Liaise with internal stakeholders, government agencies, and other organizations for input and proactive opportunities.
  • Evaluate and report on media activities to inform future approaches and advocate improvements.
  • Contribute to the evaluation and improvement of systems and processes to optimize efficiency.

Key Challenges:

  • Manage information and materials in a fast-paced, high-pressure environment with competing deadlines.
  • Stay informed about Health Infrastructure activities, broader NSW Health context, and public issues to develop effective responses.
  • Navigate the complexities of a matrix organization and politically sensitive operating environment while adhering to communication protocols.

Essential Requirements:

  • Appropriate qualifications and senior-level experience in media, public relations, journalism, or relevant discipline within the government sector.
  • Willingness to participate in after-hours and weekend on-call work as part of a team roster.

To apply for this role please send your updated resume to emmaa@halcyonknights.com.au


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