Aep Data Lead

**Your Role**:

- Liaise between Business & Technical teams to understand requirements for Adobe CDP Platform
- Gather Business capability requirements and use cases and translate them into actionable user stories for technical team development
- Understand current business processes, segments, use cases proprietary to AEP and helps define, communicate & leads future business processes
- Drive innovative data services and consumer facing experiences to help consumers achieve their financial goals.
- Work across functions (product, engineering, marketing, sales, and data) to track consumer journeys effectively. Use this data to create a virtuous feedback loop to continually improve cross-business unit consumer journeys.
- Identify opportunities to leverage data across the business and drive a data-driven culture, and enable product-led growth of the business
- Ensure that project team has clear understanding of CDP requirements and business expectation
- Work with QA teams to develop testing strategy, and test plan, identify test cases and participate in UAT
- Create product documentation and training material including user manuals
- Collaborate with stakeholders and different teams from the organization to collect data, identify gaps, and create functional requirements
- Create document user cases, products, and supporting data requirements
- Build and standardize templates and processes for functional requirements, use case validations, and data specifications
- Champion customer data platform workshops and user adoption

**Your Experience/Skills**
- Minimum 5+ years of experience as a Business Analyst, Functional Analyst or Product Owner or Technical Analyst
- Knowledge/experience with CDP tools like Adobe Experience Platform (AEP) or Audience Manager or any other DMP tools and marketing data streams like Eloqua/Marketo, Google/Adobe Analytics, Salesforce, insight, etc.
- An agile professional with strategic, functional, technical, and relationship focus
- Understanding of Data marts, master data managers, Enterprise data warehouse, data visualization
- Exceptional communication and interpersonal skills, with proven ability to build trust, listen, and ask effective questions
- Support creation and maintenance of detailed documentation - i.e., operational processes, workflows, and training
- Experience working in the digital agency or consulting firm space is a bonus

**About the Corporate Operations Group**

The Corporate Operations Group brings together specialist support services in Digital Transformation & Data, Technology, Operations, Human Resources, Business Services, Corporate Strategy & Solutions, and the Macquarie Group Foundation. We deliver service excellence to ensure Macquarie is open for business, deliver on transformational change, invest in our people and have deep relationships with our customers.

**Our commitment to Diversity, Equity and Inclusion**

The diversity of our people is one of our greatest strengths. An inclusive and equitable environment enables us to deliver innovative and sustainable outcomes for our people, clients, shareholders and communities. From day one, you'll be encouraged to be yourself and supported to perform at your best. If our purpose of 'empowering people to innovate and invest for a better future' is as inspiring to you as it is to us, please apply. With the right technology, support and resources, our people can work in a range of flexible ways.

**About Macquarie**:
A career at Macquarie means you'll have the opportunity to develop and utilise new skills, explore interesting fields and do challenging work that will impact the lives of people around the world—whether it's accelerating the green energy transition, helping sustain global food supplies, financing social housing projects or investing in essential infrastructure. At Macquarie, we're empowering people to innovate and invest for a better future.

Our size and international presence means your work can take you anywhere—across business groups, disciplines, sectors and borders. With 19,200+ employees and offices in 34 markets around the world, we're a truly global organisation.

You'll be supported by a diverse team where the unique perspectives, ideas and experiences that all of our people bring are valued. You'll be empowered to address unmet needs in our communities whilst advising and investing alongside our clients and partners. Working with us, you'll have the opportunity to make a difference.

Macquarie is a global financial group providing clients with asset management, retail and business banking, wealth management, leasing and asset financing, market access, commodity trading, renewables development, specialist advisory, capital raising and principal investment.

**Job no**: COG-972716
- **Work type**: Permanent - Full time
- **Location**: Melbourne, Sydney
- **Category**: Data & Analytics, Technology
- **Group**: Corporate Operations Group
- **Division**: Technolog