Digital Marketing Coordinator

5 days ago

Brisbane, Queensland, Australia Lorna Jane Full time

The growth of Australia's leading Activewear brand has opened an amazing opportunity within our Marketing team as a Digital Marketing Coordinator at our Lorna Jane HQ, based in Eagle Farm.

Reporting into the Head of Digital Marketing, the Digital Marketing Coordinator will support in elevating brand awareness and growth across all sales channels.

You Will
- Assist in the execution of Global Paid Social and Shopping strategy to increase online and retail sales.
- Work closely with agencies and publishers daily to brief strategy, identify growth opportunities and creative copy within Lorna Jane guidelines.
- Support with the day-to-day communications with social and search agencies to ensure the timely and quality execution of social strategy initiatives/plans.
- Briefing creative assets for paid social channels to the Graphics Team ensuring the efficient quality of designs that meet marketing needs.
- Writing, managing and optimising paid social copy, ensuring alignment with the brand strategy, promotions and local market relevancy.
- Keeping abreast of digital marketing developments within the industry across all digital channels to inspire and initiate positive changes across the business.
- Develop ideas for designs/videos to create digital assets for affiliate and paid social channels as required.
- Analyse and report on social, affiliate and Google Analytics to internal stakeholders with actionable insights and recommendations.

About You.
- At least 1-3 years' experience in Digital Marketing, preferably in fashion retail.
- Proficient in Microsoft Excel, Photoshop, and Klaviyo.
- Strong analytical skills and data-driven thinking.
- High attention to detail & impeccable time management skills.
- Ability to consistently create and embrace change.
- Customer focus and service mindset.

If you are seeking a role within a working environment that promotes health, positivity, personal growth and success APPLY NOW

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