National Key Account Executive, Qsr

In 1987, RedBull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks.
Today RedBull employs around 19,000 people in over 178 countries, selling over 12 billion cans last year.
The World of RedBull provides the forum for you to use your talent and passion, to develop & grow yourself and make an impact through our purpose of giving wings to people & ideas.The National Key Account Executive (NKAE) role is primarily responsible for winning new business and expanding RedBull's distribution within the Limited/Quick Service Restaurant (QSR) channel using the Hunting List System.
An equal key focus of the role will be to implement segment-specific POS execution and vertical listing outcomes in new and existing accounts to win new consumers and drive subsequent incremental volume to a profitability target.
The NKAE will focus on winning new medium-sized key account groups within the QSR channel and work closely with the regions to provide a new level of customer engagement.
Ultimately, the NKAE outputs will enable RedBull to grow our distribution and relevance within QSR channel and drive our long-term growth.
Responsibilities All the responsibilities we'll trust you with:Win and contract new Key Account Groups from "No Energy" or competition as per target using the Hunting List SystemDrive horizontal and vertical distribution in new and existing accountsEnsure volume targets are met by Key AccountRe-sign all existing Key Account GroupsDeliver profitability targets by Key Account Group as per agreed investment proposalsExecute segment specific POS to drive awareness and incremental beverage salesActivate RedBull sales drivers in the QSR channelGain agreement to place RedBull Coolers and POS with engaging content in accountsOwn ordering at the table where applicable and ensure suitable product offer is available by accountEnsure listing and execution on Digital Ordering Platforms that service the accountsDeploy permanent and temporary Consumption ActivationPlace segment-specific POS with occasions messaging, including RedBull and customer-owned POS materialsWin Owners, Franchisees, and Venue Staff through training, competitions, and staff consumption programsGain support to adopt RedBull 'Owned' consumer promotions and marketing initiativesDevelop and deploy 'Customer Tone of Voice' bespoke brand activation where applicableMaximise effectiveness of joint-marketing funds to drive premium brand activationManage Joint Marketing Funds and Variable Rebates to agreed levels in a timely mannerNegotiate trading terms to improve profitability and business outcomesPrepare and deliver rolling 6-12 month joint-business plans (JBP's) to all customersConduct quarterly performance reviews with customers, including claims verification and processingObtain and manage monthly Sales Data from customers and Distributor Partners as necessaryEngage customers through our Industry Marketing ProgramPrepare new business investment pitchesCollaborate with On Premise Marketing Partners to drive brand activation outcomesDrive internal customer performance reviews with Finance PartnersMaintain Hunting List and Key Account Tracker Qualifications University Degree PreferredMinimum 2-years FMCG account management experienceIntermediate capability with MS Excel, PowerPoint, and TeamsStrong presenter and active listenerAble to diagnose win-win opportunities and influence customers to adoptKows premium brand execution and activationStrong negotiation skills at a senior level and commercial acumenAction-oriented; follows through and drives outcomes to completion Location Sydney New South Wales, Australia Join the Team Got what it takes?
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