Omni-Channel Platform Manager

1 week ago


Sydney, New South Wales, Australia Novartis Full time

**About the Role**:
Internal Role Title: Omni-Channel Platform Manager
Location: Sydney, Australia #LI-Hybrid
About the Role:
This role will be responsible for building and executing Novartis Australia and New Zealand's vision in omnichannel engagement and digital platforms. You will work across the enterprise to support omnichannel engagement, building new digital capabilities, while exploring opportunities to improve efficiencies and enhance our executional abilities in this space.
This role is sit within the BE&E function and it will require the flexibility to shift priorities or projects quickly as our future growth aspirations evolve over time.This required to gain a deep understanding of all omnichannel systems and digital platforms to identify areas for opportunities or potential partnerships with global and regional teams.
Key Responsibilities:
- Standardize omnichannel customer engagement strategies, showcase standard process experiences, and evolve our digital and omnichannel systems and platforms for the utilisation of the franchises. Handle and support the implementation & development of digital tools. Drive data-driven decision making from a systems and platforms lens.
- Maintain, support and launch new and existing systems and platforms including SFMC, MedHub, FUSE, Ask-Alia, Medallia (VoC), Shaman, Veeva, and Kaltura.
- Understand the wider business approach and strategies when it comes to our digital infrastructure, providing technical and operational support, evolving the way we demonstrate our digital and omnichannel platforms.
- Support of field based digital engagement tools being a guide in RTEs, MTEs, CLM usage. Provide technical solutions and training for the franchises to identify the best system or platform to overcome their business challenges.
- Handle and optimize the omnichannel platform to ensure a consistent brand experience across all channels. Analyze customer data and insights to find opportunities for improving the omnichannel experience
- Supervise and report on key performance indicators to supervise the success of omnichannel initiatives. Stay up-to-date on industry trends and standard processes in omnichannel marketing and technology
- Develop playbooks and agency guidelines to improve operational efficiency. Act as Digital Governance delegate and ensure compliance with digital assets

**Diversity & Inclusion / EEO**:

- We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve._

**Role Requirements**:
Essential Requirements:
- Proven experience with Digital or Digital Marketing or Technology.
- Deep expertise in digital and omnichannel, technical expertise
- Strong analytical skills and ability to interpret data and metrics
- Excellent communication and collaboration skills. Operations management and execution with demonstrated results
- Ability to balance multiple projects and deliver (Process & Project management)
- Proven track record to develop trust-based relationships with key partners.
- Experience in building new organisational capabilities. Ability to handle external vendors, budget and platforms.

Why Novartis?

Division

International

Business Unit

APMA IMI

Location

Australia

Site

Sydney

Company / Legal Entity

AU Pharma Pty Ltd

Functional Area

Marketing

Job Type

Full Time

Employment Type

Regular

Shift Work

No

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