Martech Specialist

2 weeks ago

Sydney, New South Wales, Australia Sportsbet Full time

**The Company**

Sportsbet's purpose is to bring excitement to life for its customers and we do this by overdelivering on excitement through serious fun, disrupting the status quo and living our values. We're a flexible, progressive, open-minded, and inclusive employer with over 7000 cool, clever and curious people around the world. We're a global player, but in Melbourne, Sydney and Darwin we're tight knit, with 800 of us bringing excitement to life every day.

Our commitment to responsible gambling is genuine and demonstrated through the wide range of responsible gambling initiatives and tools

**The Role**

As a MarTech Specialist at Sportsbet you will be working alongside a MarTech product and delivery team as an internal SME for Marketing platforms. You will guide the formation of strategies to tackle industry and regulatory change for our Marketing systems that foster game changing customer experiences.

We are looking for someone who is excited by the growing MarTech domain, who wants their days filled with innovation, strategy work and plenty of engagement with a fun team. Someone who is interested by technology, tracking and data.

If you love challenge and working in a fast paced collaborative setting then this role is for you.

Responsibilities include:

- Help create patterns and best practices for operational teams using our Marketing Platforms.
- Foster strong relationship with our vendors and share product roadmaps and opportunities back.
- Review current pain points from the teams and help to enable solutions.
- Research and formulate direction for upcoming changes in industry and regulation.
- Share strategies with Growth stakeholders and help drive outcomes.
- Analyse business performance and help inform opportunities back to the business.
- Document use cases and help with requirement elicitation to ensure successful delivery and utilisation of platforms.
- Support Growth teams with training plans, process frameworks and audit preparation.
- Engage and operate an agile delivery process working with MarTech delivery teams to provide value.

**You**
- 2+ years' experience in a marketing operations or equivalent role
- Experience working with and improving marketing technology tools
- You have a customer first attitude and constantly strive to improve customer experience.
- You question the status quo and look at things in new ways to drive innovation.
- You value and encourage other's expertise, efforts and ideas and provide support when things don't always go as planned.
- You take initiative, follow things through and bring energy and creativity to your work
- Deep knowledge of CDP, Marketing automation and Adtech tools
- Expertise in tracking, attribution, and content tools
- Good understanding of Agile ways of working.

**The Perks**
- Best in class Parental Leave program with six months paid leave for Primary Carers
- Tailored career development programs, as well as a commitment to developing Thought Leader and Specialist Talent programs
- 25 days annual leave
- Discounted gym memberships, free breakfast and loads of event and conference tickets and many more

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