Marketing Manager Acquisition

4 days ago

Sydney, New South Wales, Australia Insignia Financial Ltd Full time

Marketing Manager Acquisition & Member Welcome

**Location**:SYDNEY, NSW, AU, 2000

**Employment Type**:Permanent Full Time
- Bringing great things to more people
- Put your fingerprints on the future to progress your career
- Permanent full-time opportunity

**The opportunity to join our team**
- Join our team as the Marketing Manager, Acquisition & Member Welcome (Onboarding - First 12 Months), where you'll take the lead in innovative marketing strategies to support the growth of IFL's consumer marketing propositions, including ANZ Smart Choice Super and MLC Direct. In this role, you'll focus on driving seamless engagement across the member welcome and onboarding journeys, ensuring new members have a smooth and effective experience right from the start.
- You will be responsible for developing and executing marketing plans to drive acquisition across consumer-facing brands like MLC and ANZ Smart Choice Super while managing member welcome and onboarding for all brands. Additionally, you'll implement strategies for 1:1 member communications, support campaign execution, and work closely with internal teams, key stakeholders, and external suppliers to ensure successful program delivery. You'll also oversee creative development, manage customer journey enhancements, and execute cross-channel campaigns across paid, owned, and earned media to maximise acquisition touchpoints and engagement.
- Customerandadvice

**What you will bring**
- Degree in Marketing, Business or a related field
- 7+ years' experience in financial services marketing, with a strong focus on B2C audiences and experience in banking, wealth, and superannuation
- Understanding of superannuation, banking, wealth, retirement, and investment landscapes, drivers, and sector challenges
- Proven experience in customer-contact strategy and execution with knowledge of marketing and direct customer campaign activity
- Strong analytical, verbal, and written communication skills
- Risk mindset with the ability to identify, understand, and act on current and future risks
- Strong stakeholder engagement, relationship building, and influencing skills

**Make your move. Make your mark.**
- What gets us excited about working here? Helping people do more with their money. From those starting out to those retiring. As your team, we'll show up for you and together we will create financial wellbeing for every Australian. Because we know people who are confident about their financial future live better lives
- If this sounds like your kind of career, you sound like our kind of person. Here, you'll be making a positive impact in people's lives straightaway - and every day. The first point of contact for our clients whenever they need support.
- Along the way, you'll be free to learn new skills, grow, and get great things done. Around here, we like to call it "putting our fingerprints on the future".

**Showing up for every Australian**
- We're one of Australia's leading financial wellbeing organisations, helping people feel good about their money. This starts by helping our people feel good about working here. That means flexibility. Plenty of opportunity. And celebrating all the unique things that make you, you - what matters to you, matters to us.

**To Apply**
- Applicants will be required to provide evidence of their eligibility to work in Australia, and at a minimum be required to undertake police and basic credit checks as a condition of employment.

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