Marketing Specialist

2 weeks ago

Sydney, New South Wales, Australia Sas Full time

:
We're the leader in analytics. Through our software and services, we inspire customers around the world to transform data into intelligence - and questions into answers.

We're also a debt-free multi-billion-dollar organization on our path to IPO-readiness. If you're looking for a dynamic, fulfilling career coupled with flexibility and world-class employee experience, you'll find it here.

**About the job**

**As a Marketing Specialist, you will**:

- Deliver marketing efforts designed to build pipeline, accelerate revenue, and build awareness through an integrated go-to-market plan aligned to the public sector industry.
- Develop integrated marketing campaigns which are comprised of lead generation, opportunity progression, awareness, and advocacy elements strategically planned around the stages of the customer journey.
- Execute the strategy and communicates the effort regularly accordingly with all levels from constituents to executives.
- Liaise with multiple organisations across SAS, including the product line, business unit, and other countries or regions to represent the go-to-market plan and gather feedback to drive the planning process.
- Measure and react to success metrics, performs actionable analysis, and make data driven decisions to improve outcomes and ROI.
- Where applicable, global marketing initiatives to be regionally appropriate and relevant to ensure the right message is delivered to the target audience.
- May proactively contribute to global peer groups including sharing best practices and working cross-functionally to accomplish continuous improvement and increased sharing and learning, with the goal of establishing consistency across the globe.

Additional Responsibilities
- Execute campaigns within the go-to-market plans.
- With guidance from management, provide recommendations to resolve complex business problems.
- May be responsible for operations and logistics of marketing activities, events and/or campaigns in accordance with the go-to-market plan.
- Ability to travel.

**Required Qualifications**
- Knowledge of and experience marketing to the public sector preferred.
- Good written, verbal, and visual communication skills, with the ability to effectively communicate with all audiences including senior leadership and executive.
- Good analytical, organisational, and creative problem-solving skills.
- Ability to work independently.
- Good organisational, project management, and facilitation skills.
- Ability to understand and translate complex technical information to internal and external audiences.
- Shows analytical abilities and data-driven decision making.
- You're curious, passionate, authentic and accountable. These are our values and influence everything we do.

**Diverse and Inclusive**

At SAS, it's not about fitting into our culture - it's about adding to it. We believe our people make the difference. Our diverse workforce brings together unique talents and inspires teams to create amazing software that reflects the diversity of our users and customers. Our commitment to diversity is a priority to our leadership, all the way up to the top; and it's essential to who we are. To put it plainly: you are welcome here.#SAS

LI-IL1

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