Marketing Planner

2 weeks ago

Melbourne, Victoria, Australia Coles Group Full time

We've been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with 120,000 team members and a portfolio of iconic brands. At Coles Group, you'll not only get to make a difference to millions of Aussie lives—you'll also get to see your impact.

**About the team**:
Customer powers one of Australia's biggest brands. Our team connects us with millions of Aussies each week. Whether it's through engaging content, omnichannel storytelling or thunderclap advertising that reaches 98% of Aussies, we connect in many ways.

**About the role**:
We're seeking a highly organised and detail-oriented Marketing Planner for a 12-month full-time fixed-term maternity leave contract.

The role offers significant autonomy, allowing you to influence campaign outcomes and drive customer engagement. You'll work closely with various teams and have a tangible impact on customer engagement and business outcomes. If you are a go-getter with a can-do attitude, this is the role for you

**Applications close Monday 16th September.**

***What you'll be doing**:
***:
**You'll also**:

- Focus on test and learn initiatives and optimisation strategies.
- Oversee campaigns, ensuring optimisation and performance tracking to contribute to portfolio growth and revenue.
- Collaborate with various teams and stakeholders to drive business outcomes and influence campaign success.
- Drive brilliant customer experiences and shift key customer metrics including monthly active shoppers, traffic, and revenue.
- Analyse campaign reports to derive actionable insights.

**What you bring**:
Tertiary qualified in Advertising/Marketing/Business, you have 2+ years' experience managing end-to-end campaigns, ideally coming from a direct/digital marketing or CRM background, working in an agency or in-house.

Importantly, you are detail-oriented with strong planning skills, excellent communication and the ability to liaise with diverse stakeholders.

**You'll also need**:

- Familiarity with Adobe Analytics or similar customer analytics platforms, desirable
- Ability to manage multiple campaigns simultaneously
- A knack for copywriting, desirable
- Ability to work under pressure, adapt to change, and maintain a positive attitude
- Demonstrated campaign management, delivery, and analysis experience.

LI-MAR

With us it's not about the discounts (although you do get those), it's about joining a team where your wellbeing and professional development is our investment and celebrating your contributions is the norm. And because everyone leads unique lives, we offer flexible work, additional leave and parental leave entitlements.

Job ID: 127035

Employment Type: Fixed Term

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