Brand Coordinator

1 week ago


Melbourne, Victoria, Australia Goodyear Full time

**Goodyear. More Driven.**

Goodyear is one of the world's largest tyre companies. A Fortune 500 company, we employ approximately 67,000 people and manufacture our products in 50 facilities in 22 countries. Goodyear is among the world's most admired companies in the motor vehicle parts sector by Fortune magazine. We have built our foundation on a commitment to forward-thinking innovation, and our industry-leading new product engine helps us bring new products to market that feature the latest advancements in materials and technologies.

**About the Role**

The Brand Coordinator role's primary objective is to assist the Goodyear & Total Tyres Brand Teams in the coordination of marketing activities within the ANZ market. Including the following - assistance with LAM advertising, digital campaigns, CRM, B2B promotions (with occasional exposure to B2C), internal & external communications, events, trade shows, reporting, budget and general administration collaboratively with the Goodyear & Total Tyres Brand Teams.

Key responsibilities of this role include:

- Support the broader Goodyear & Total Tyres Teams in organizing various projects as required
- Assist in the organizing of promotional events and trade shows, and attend them to help facilitate their success
- Assist in the organizing of traditional and digital campaigns
- Assist with the preparation of promotional presentations
- Assist with the co-ordination and update of online content on the brands' websites, ePortals and social media accounts
- Assist to monitor campaign success
- Work with Agencies to gather important data (social media, web analytics, rankings etc.)
- Assist with writing marketing literature (brochures, press releases, internal communication pieces, etc.)
- Co-ordinating the Marketing Activity Calendar updates
- Assist in managing the brand marketing expense budgets, reporting on a cycle-to-cycle basis
- Undertake daily administrative tasks to ensure the functionality and co-ordination of the Goodyear & Total Tyres Brand Teams' activities
- Assist in updating spreadsheets and databases with statistical, financial and non-financial information
- Assist in preparing reports on performance across stakeholder aligned key marketing metrics
- Experience as an Administration Support / Marketing Assistant / Brand Coordinator ideal but not essential
- Understanding of marketing principles & key performance indicators preferred but not essential
- Demonstrable ability to multi-task with strong attention to details and adhere to tight deadlines
- Analytical skills with sound financial acumen
- Experience in working in SAP environment preferred but not essential
- Well-organized with a stakeholder-oriented approach
- Excellent knowledge of MS Office
- Effective communication and people skills
- Agile, pro-active and motivated to learn
- Tertiary qualification in Marketing, Communications, Commerce or Business Administration would be seen as advantageous

**What's on Offer?**

In return, you will be rewarded with a position that will give you a chance to learn and develop in the brand/marketing space. You will be guided, mentored, and supported by two Brand Teams along the way.

In addition, we offer the following benefits:

- Flexible working arrangements
- Competitive salary & corporate incentive
- Tyre discounts for you, your family and your friends
- CBD location, modern office, close to public transport
- On-going training and career opportunities with a Global company
- Access to employee assistance and well-being programs
- Reward and recognition programs
- Social events and company lunches



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