Consultant - Marketing Insights & Strategy

2 weeks ago

Perth, Western Australia Resources Group Au Full time

Independently owned and highly strategic, this national Australian Research, Insights & Strategy Consultancy's mission is to help businesses grow through better decision-making.

The founder of this agency is an industry legend - genuine, connected, and innovative. Their culture reflects this, offering fast-track career development and a supportive, flexible, and inclusive workplace where everyone is valued. People love working here.

Describing themselves as "insights connectors", they look at problems from a multi-lens approach leveraging data from all sources - competitor intelligence, business intelligence, AI, internal data, qualitative and quantitative market research.

They partner with commercial and social clients across almost every sector, from FMCG and Retail, Technology, Energy, Financial Services, Education, Sustainability and Tourism for local WA and National Australian Brands and are experts in:

- Brand Strategy
- Marketing Insights
- Advertising Testing & Evaluation
- Community & Stakeholder Consultation
- Customer Journey Mapping
- New Product Development
- Innovation
- Employee Value Proposition

**As the business grows in Perth, they're looking for Market Researchers to join them and be a part of their continued success story.**
As a full-service consultant, you'll be hands-on with all elements of the research process, from initial client briefs to designing research, insight generation, storytelling, and client presentation. Their mixed-methods methodological approach will further allow you to develop your qualitative and quantitative capabilities. Your days will be an accumulation of:

- **Qualitative research** - contributing to designing qual discussion guides, qualitative recruitment, insight generation, storytelling, finding wisdom in words & emotions, and delivering insights and recommendations to clients.
- ** Quantitative research** - data management, analysis (SPSS or Q), cleaning, coding, charting, supporting questionnaire design and report writing.

**The essentials**:

- 2+ years of agency experience in market research within a qual/quant or dualist capability
- An ability to translate data into insights and find patterns in numbers.
- Commercial acumen and a natural problem solver

**About Resources Group**
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
- Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background._

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