Brand And Marketing Graduate

3 days ago

Melbourne, Victoria, Australia Inject Full time

Reach your full potential with training and career development provided
- Join a successful family business with a rich history.
- Permanent role. Mon-Fri, 8:00am to 4:30pm, in Thomastown

**About Comfort Sleep**

Celebrating more than forty years as a leading Australian premium bedding and mattress manufacturer, Comfort Sleep is invested in providing the highest quality of bedding products, selling to 5-star hotels and top of the range retailers nationally.

As a family business, there's a commitment to quality, professionalism and excellent customer service that's lasted. There is a focus on getting things right together, from the office to the factory floor, everyone looks out for one another.

We have also recently partnered with the most prominent Italian sleep brand globally in Magniflex. Where we are now looking for a motivated graduate marketing and brand coordinator to help drive brand growth for Comfort Sleep and Magniflex Australia wide.

**Why You Want to Work Here**
- An amazing opportunity to showcase your creative and strategic abilities to help build awareness for two premium brands.
- Endless growth opportunities come with Comfort Sleep and Magniflex. As these brands expand, your capabilities, expertise, and salary will also increase, solidifying your position as a brand and marketing specialist.
- With support day to day from the Director and product marketing coordinator, you'll have the space and autonomy to share your amazing ideas and see those plans come to life.

**About the Role**
- Working with the director on driving the overall brand and marketing plan execution for Comfort Sleep and Magniflex.
- Strategising a content marketing plan based on competitor research and data analytics that links to Comfort Sleep's and Magniflex's business objectives.
- Envisioning, creating and scheduling content to be featured across our social media platforms such as websites, Instagram, Facebook and Tik Tok.
- Designing attractive marketing materials and collateral such as brochures, information sheets, and posters to help build awareness for Comfort Sleep and Magniflex's brand.
- Coordinating and supporting the sales representatives with setting up in-store brand marketing.

**About You**
- You may have recently finished your studies and are now eager to immerse yourself in an environment where you can make a positive impact on a business by helping create and execute immersive marketing plans.
- During your studies, you took pride in completing marketing campaign assignments purposefully and enjoyed analysing the types of social media engagement strategies or advertisements that would best fit the specific brand.
- You love being organised and have a habit of utilising your calendar and to-do lists. Because of this, you were able to complete assignments and study on time while also maintaining part-time employment.

**Selection Criteria**
- A degree in marketing or experience in a marketing role

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