Paid Media Specialist

5 days ago

Sydney, New South Wales, Australia Decorug Full time

Growth and Development
- Make this role your own - freedom to develop
- Competitive Salary + Super + WFH

We are seeking an experienced and results-driven Paid Media Specialist with expertise in Google Ads to manage and optimise paid media campaigns across a group of companies.

**Key Responsibilities**:
**Campaign Strategy & Management**:
- Develop and implement tailored Google Ads strategies for a portfolio of companies, each with unique target audiences, goals, and products/services.
- Manage and optimise various Google Ads campaigns, including Search, Display, Remarketing, and Shopping Ads, to drive qualified traffic and maximise conversions.
- Conduct in-depth keyword research, audience targeting, and competitive analysis for each company to ensure campaign success.

**Performance Monitoring & Optimisation**:
- Continuously monitor and optimise campaigns for multiple companies to achieve key performance indicators (KPIs) such as CTR, CPC, CPA, ROI, and conversion rates.
- Implement A/B testing for ad copy, bidding strategies, and landing pages to improve overall campaign performance.
- Use Google Ads tools and analytics platforms to gather insights, identify trends, and make data-driven decisions to optimize each campaign.

**Budget & Bid Management**:
- Develop and manage individual budgets for each company, ensuring maximum performance within budget constraints.
- Adjust bids and budget allocation for different campaigns and ad groups to ensure efficient use of resources and optimal ROI.
- Regularly analyse spending patterns, adjust bids, and ensure campaigns are meeting performance goals within allocated budgets.

**Reporting & Analysis**:
- Provide regular, detailed performance reports for each company, highlighting key metrics and campaign insights.
- Present actionable recommendations to internal stakeholders for improving campaign effectiveness and ROI across brands.
- Track performance metrics, trends, and benchmarks to ensure continuous improvement in the effectiveness of paid media strategies.

**Industry Research & Innovation**:
- Stay up-to-date with the latest trends, tools, and best practices in paid media, especially Google Ads.
- Monitor industry shifts and competitor strategies to keep campaigns fresh and competitive.
- Test new Google Ads features, targeting options, and tools to improve campaign performance.

**Qualifications**:

- Proven experience managing and optimiSing Google Ads campaigns (Search, Display, Remarketing, Shopping) for multiple companies or brands.
- Google Ads certification (or willingness to earn certification).
- Strong knowledge of Google Ads platform and tools, including Google Analytics, Google Tag Manager, and Google Ads Editor.
- Attention to detail, with the ability to manage complex, data-driven campaigns.

**Benefits**:

- Competitive salary
- Birthday Leave
- WFH

  • Paid Media Specialist

    2 weeks ago

    Sydney, New South Wales, Australia beBeeCareer Full time $70,000 - $80,000

    Paid Media Specialist">We are seeking a skilled Paid Media Specialist to join our team. As a Paid Media Specialist, you will be responsible for developing and executing paid media campaigns across multiple channels.">Develop hands-on skills with leading platforms like Google Ads, Meta, LinkedIn, YouTube, and more.Leverage data analysis and performance...

  • Paid Media Specialist

    2 weeks ago

    Sydney, New South Wales, Australia Aquent Full time

    Paid Media Specialist - Paid Search**Let's start with the good stuff**:- New global client wins across retail, travel & QSR- Brand new office on the doorsteps to Manly beach- Hybrid working arrangement- Work from anywhere for a month- Amazing focus on mental & physical health including unlimited counselling session access, human leave (personal day for...

  • Paid Media Specialist

    2 weeks ago

    Sydney, New South Wales, Australia Hays Full time

    Paid Media Specialist | North Sydney | Hybrid - 2 days WFH | $105k + super + perks**Your new company**A global organisation which encompasses a number of leading brands, from health to beauty.**Your new role**The Paid Media Specialist will work closely with internal and external stakeholders to develop and execute data-driven strategies and effective paid...

  • Paid Media Specialist

    2 weeks ago

    Sydney, New South Wales, Australia Grill'D Full time

    **About Grill'd**We're in the business of good burgers that do good - for people and the planet.And it takes a lot of good people to make it happen. From our local suppliers to our restaurant teams, everyone plays a vital role in helping us create a better future, one delicious burger at a time.From sustainability initiatives in our restaurants to pioneering...

  • Paid Media Specialist

    6 days ago

    Sydney, New South Wales, Australia beBeeMarketing Full time $110,000 - $120,000

    Job Title: Paid Media SpecialistAs a senior performance marketing manager, you will play a pivotal role in devising and implementing effective strategies across all core paid media channels. This includes Google AdWords, Bing Ads, and Native Advertising.Your primary focus will be to optimize campaign performance and generate tangible results for clients. Key...

  • Paid Media Specialist

    5 days ago

    Sydney, New South Wales, Australia Animal Emergency Australia Full time

    Career Opportunity - National Company, Extensive Growth Aspirations- Play a crucial role in shaping and executing marketing strategies- Ideal for all-round marketing expert with B2B + B2C marketing experienceAre you a hungry, hands-on marketeer with a passion for delivering outstanding results, rapid learning, and clear, concise communication? Then reach out...

  • Paid Media Specialist

    2 weeks ago

    Sydney, New South Wales, Australia Pierre Fabre Full time

    Qui sommes-nous ?Pierre Fabre is a French pharmaceutical company, pioneer in dermo-cosmetics with notably iconic brands, Avène and Klorane.With more than 10,000 employees worldwide, the company has subsidiaries in 42 countries. In 2020, Pierre Fabre Group generated over 2,3 Billion euros in revenues.Nature is at the heart of our approach at Pierre Fabre, to...

  • Paid Media Strategist

    2 weeks ago

    Sydney, New South Wales, Australia beBeeDigital Full time $90,000 - $120,000

    Paid Media SpecialistJob Summary:We are seeking a skilled Paid Media Specialist to drive business growth through effective paid media campaigns.Develop and implement end-to-end paid media strategies across Paid Search, Paid Social, Display, YouTube, and DOOHConduct A/B testing and analyze results to achieve growthManage campaign budgets and optimize...

  • Paid Media Executive

    2 weeks ago

    Sydney, New South Wales, Australia beBeeExpert Full time $62,000 - $72,000

    Paid Media SpecialistWe are seeking an experienced paid media professional to execute successful campaigns for our clients.

  • Paid Media Expert

    2 weeks ago

    Sydney, New South Wales, Australia beBeeDigital Full time $75,000 - $95,000

    Paid Media Expert RoleWe are seeking a skilled Paid Media Specialist to join our team. As a Paid Media Specialist, you will be responsible for building and managing campaigns across social, search, and video platforms.Key Responsibilities:Develop and execute paid media strategies across multiple channels.Monitor and analyze campaign performance data to...