Content Creator, Made Group

2 weeks ago

Melbourne, Victoria, Australia M&C Saatchi Group Full time

Develop and execute content marketing strategies for a scale up business in the FMCG space
- Collaborate cross-functionally to create memorable content for the Made Group portfolio of brands
- Grow audience engagement with current trends and influencers

**The Opportunity - M&C Saatchi and Made**

M&C Saatchi and Made have come together to build an in-house creative team to develop and grow some of Australia's favourite brands.

Since 2005, health conscious Australians have shown their love for Made's core brands - Cocobella, Rokeby Farms, Impressed Juice, and NutrientWater.

As Made continues to achieve great things with these brands, M&C Saatchi is partnering with them to build a dynamic and creative in-house team to help grow these brands and make healthy happy, and offer you the chance to create dynamic and lasting national campaigns.

**The Company**

Made is a highly successful business with an extensive portfolio of products that are better for you. A dynamic culture born from its start-up roots, Made has built some of Australia's best brands, and continues to deliver new, healthy products for Australians. A culture of innovation has been fostered and is encouraged, and where new ideas are welcomed and thinking differently will lead you to thrive in this environment.

**The Role**

The opportunity is here to join Made Group as the Content Creator, focused on the production of high quality omni-channel content and assets to deliver best in class customer engagement with the Made Group portfolio of brands.

You will manage Made Group's social communities across multiple platforms by maintaining and updating content in real time to ensure the relevance of Made Groups social postings.

You will grow audience engagement by leading production shoots across still, video and post production to ensure high quality outputs to all marketing channels.

**Responsibilities**
- Develop and execute content marketing strategies, campaigns and content calendars across multiple platforms including Facebook, Instagram, TikTok, YouTube and Linkedin
- Collaborate with internal teams, and PR & Influencer manager to align content campaigns with existing marketing strategies and plans
- Write, shoot, film and produce content that can be housed on Made Group websites and social media platforms, both long and short form ranging from gifs to interviews

**Your Experience and Skills**
- Strong knowledge of PR, Influencer and Social communication techniques and methods
- Solid knowledge of social media analytics and social media management tools
- Competent in using Meta Business Suite, LinkedIn Company pages and TikTok business centre
- Ability to translate insights, data and performance indicators into actionable next steps
- Excellent interpersonal, time management and negotiation skills
- Understanding and genuine interest in emerging social trends
- Strong in Adobe software or similar tools to produce and edit content

**What's On Offer**
- Products to have at work and take home
- Hybrid Workforce & Flexibility
- Annual Conference (overseas and interstate)
- Onsite Gym Facilities
- Support provided for professional development and training
- Performance Bonus Plan
- IT tools provided (laptop, monitor, mobile phone)
- Full working kitchen (bean to cup coffee machine, induction cooktop, microwaves, sandwich press, toaster, fridges & freezers) + fruit bowl
- State of the art building with large office
- Onsite car parking
- Amazing team culture and passion for our work

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