Marketing Manager

**About Us**:
At **PTC Phone Tech & Comm **, our core values are the foundation of our success**:Simplicity **, **Sincerity **, **Trust **, **Challenge **, and **Teamwork **. Since 2009, we have led the Mobile & Tech industry, offering exceptional phone accessories and express phone repair services. With over 80 stores, we are continuously expanding our brand and product range, committed to delivering quality and innovation. Our diverse selection includes high-quality mobile phone cases, screen protection, and repair parts. Our unwavering dedication to exceptional customer service, sets us apart in the industry. Staying at the forefront of technology, we offer cutting-edge IOT devices and Smart Tech to meet modern needs. Join us on an exciting journey of growth and success in the Mobile & Tech industry

**About the role**:
**The **Marketing Manager **at PTC Phone Tech & Comm is a dynamic role, you will lead the charge in developing and executing comprehensive marketing strategies. You will be responsible for overseeing various aspects of marketing, customer service, and customer experience to drive brand awareness, customer engagement, and business growth. This role requires a strategic thinker with exceptional leadership and communication skills, who can develop and execute comprehensive marketing plans and strategies while ensuring exceptional customer service and satisfaction. Managing external marketing communication, social media strategy, and planning for PTC Phone Tech & Comm. You will have a strong understanding of Australian market trends and consumer behaviour, along with exceptional leadership and communication skills. Leading the marketing team and collaborating closely with cross-functional teams to drive brand awareness, customer acquisition, and revenue growth. Your expertise in data analysis will enable you to optimise EDM and social media activities, ensuring the effectiveness of our marketing initiatives. Leading the customer service team, you will deliver unparalleled experiences to our customers and foster long-lasting relationships. Your creative thinking and understanding of market trends will drive customer retention strategies and contribute to the growth of our brand. Due to the dynamic nature of our business, your job title, key tasks, and responsibilities might evolve from time to time. The flexibility to adapt to any changes should be considered a key requirement of working at PTC.**

**Key Responsibilities / Accountability**:

- **Marketing Strategy and Planning: Develop and implement strategic marketing plans aligned with the company's objectives to drive customer acquisition, retention, and revenue growth. Conduct market research to identify customer needs, preferences, and market trends to inform marketing strategies. Collaborate with cross-functional teams to align marketing efforts with product development, sales, and customer service.**:

- **Team leadership and management: Manage the marketing team, providing guidance, mentorship, and support. Foster a collaborative and high-performing work environment, ensuring effective communication, goal setting, and performance evaluation.**:

- **Customer Service and Customer Experience: Oversee the customer service function to ensure a seamless and positive customer experience. Develop and implement customer service policies and procedures to ensure timely and effective resolution of customer issues. Continuously monitor customer satisfaction levels and implement strategies to enhance customer experience and loyalty.**:

- **Brand management: Develop and maintain a strong brand identity for PTC Phone Tech & Comm, ensuring consistent messaging and visual representation across all marketing channels. Implement brand guidelines and ensure brand compliance throughout all marketing initiatives.**:

- **Sales and Customer Service team to manage media relations and secure positive coverage for the company.**:

- **Social Media Strategy: Develop and execute a comprehensive social media strategy to increase brand awareness, engage customers, and drive traffic to digital platforms. Manage social media accounts, create and curate engaging content, and monitor and respond to customer inquiries and feedback. Analyse social media metrics to measure the effectiveness of campaigns and optimise strategies.**:

- **Market research and analysis: Conduct market research and analysis to identify customer needs, preferences, and trends. Utilise insights to develop targeted marketing campaigns and innovative product offerings.**:

- **Product launches: Plan and execute product launches, working closely with product development teams to define positioning, messaging, and go-to-market strategies. Develop comprehensive marketing plans to drive product adoption and customer engagement.**:

- **Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources across various marketing initiatives. Monitor expenses and anal