Assistant Brand Manager, Family Care

**It starts with you. Right here at K-C Australia.**

You might have heard of us. You might not. But you definitely know our trusted brands, like Huggies, Kleenex and Viva. In fact, we'll wager you've probably used our products today Kimberly-Clark is a global personal care and tissue company. Spanning over 300 locations, our notable brands are an essential part of life for one-quarter of the world's population.

We're proud of our size, scale and impact. But when you join us, you'll find there's much more to who we are. Because a role with us is about the care you take, the connections you make and the opportunity to build a better world.

Bring your big ambition and make a visible, meaningful difference, right here, with K-C Australia.

**Led by Purpose. Driven by You.**

A new position has opened within marketing and we are now seeking a talented **Assistant Brand Manager** to work in the Family Care brand team. Reporting into the Marketing Manager, Family Care you will collaborate, contribute and own the brand and consumer marketing implementation and strategy for our Kleenex and VIVA portfolio

In this role, you will support the Marketing Manager in the development and implementation of strategic plans and brand building activities for the portfolio. You will be accountable for developing and implementing plans across the Kleenex & VIVA portfolio including leading NPD projects to market, Go-To-Market, comms development and implementation, market tracking and understanding the consumer to in identifying new opportunities for growth.

**Role Overview & Primary Accountabilities**:

- Development and implementation of the Full Marketing Mix (including Commercial program, media planning & buying & evaluation, packaging design development, and working with the shopper team on POSM / instore activation) and GTM Strategy
- New Product Development - Identifying consumer insights through to project management of product innovation (proposition, concept testing, product specification, commercialization)
- Development of ATL and BTL communication in partnership with agencies and the Marketing Manager
- Development of pricing and promo strategy, including market data analysis (Circana)
- Ongoing analysis and review of consumer, category and competitive information as part of a situation assessment of brand performance and identify growth opportunities
- Provide regular analysis information across the Family care category and competitive information to monitor market performance, brand performance against KPI's, and to identify opportunities for growth.
- Ability to manage budgets with strong attention to detail
- Support in development and implementation of Annual Business Plan in conjunction with the Marketing Manager

**About You**:
**Essential Requirements**:

- Bachelors Degree in Business or Marketing
- Ideally 2 years of consumer marketing experience.
- Project management skills essential
- Stakeholder management experience an advantage
- Additional shopper marketing, digital marketing and/or cross-functional experience is an advantage

**Why Kimberly-Clark Australia?**

At Kimberly-Clark, we're about delivering incredible results, making things happen, and working together. And when we get that right, we win.

There's a reason why we've made the Forbes World's Best Employers list in 2022, 2023 and 2024. Here, our culture of care and inclusion really matters, and so does high performance. We continue to push ourselves to improve. Because we're proud of how far we've come. And we're excited about where we're headed.

Here's what you'll love about a career with us:

- Drive local impact on a global scale: A career with Kimberly-Clark is about delivering Better Care for a Better World. We do this through local care and connection. Join us and you'll find over 800 dedicated team members helping to deliver our brands to over 2.1 billion people in 175 countries. And counting. Now THAT is impact at scale
- Win in a culture of inclusion and care: We're all different and so is every K-C ANZ team. But you'll soon find the common ground that keeps our high-performing teams connected. You'll see that here, it's not politics and egos that propel you forward; it's integrity and trust
- Be bold and own your incredible career opportunity: You don't have to move abroad to build a global career, but here, you have the choice if you want to At K-C ANZ, you'll find opportunity for the taking. You won't get lost in the noise and you'll thrive and grow professionally and personally

You'll also enjoy a range of other benefits including:

- Find a better work/life balance with hybrid and flexible working options, tailored to suit your lifestyle plus Flex Fridays
- Access 16 weeks of paid parental leave for primary carers and 6 weeks for secondary carers
- Take advantage of 2 recharge days and 1 volunteer day each year
- Enjoy discounts across the range of Kimberly-Clark products
- Benefit from a variety of discounted products and