Marketing Manager

2 weeks ago

Gold Coast, Queensland, Australia Transform by Fitaz Full time

Marketing Manager

Burleigh Heads, QLD (Hybrid)

Full-Time | $100K–$130K package based on experience and performance

For bold, strategic thinkers ready to lead in a high-performance, scaling environment.

TRANSFORM by Fitaz is one of Australia's leading health and fitness brands dedicated to helping busy mums transform their lives. With over 200,000 transformations and counting, our app delivers short, effective home workouts, Mediterranean-inspired nutrition plans, mindset support, and a thriving community to help women feel strong, confident, and in control.

We're on a mission to inspire generational change—and now we're building a high-performance team to take us to the next level.

The Opportunity

We're looking for a Marketing Manager with 3+ years of experience who thrives on building strategy and leading execution. This isn't a static corporate role—this is a hands-on, operational leadership position inside a fast-growing founder-led brand. You'll be working closely with the CEO and leading a small but mighty marketing team across performance, brand, content, ambassadors, and customer engagement.

What you'll be doing

  • Own and execute the quarterly marketing strategy, aligning content, product, performance, and brand.
  • Manage and support a high-performing team including specialists across content, media buying, ambassador partnerships, and brand.
  • Oversee campaign planning, timelines, and performance metrics across all platforms.
  • Work closely with the CEO on brand development, growth levers, and customer experience.
  • Lead cross-functional planning across content, paid, social, email, and in-app marketing.
  • Collaborate with product and customer support teams to align messaging and market feedback.

Who you are

  • You've got 3+ years in a marketing leadership or senior coordinator/manager role, ideally in a digital-first or ecommerce brand.
  • You're platform-fluent: Meta, Google, Klaviyo, TikTok, Pinterest, YouTube, etc.
  • You think in systems and workflows, but can also turn around a campaign brief in 48 hours.
  • You love data, but equally value storytelling, brand alignment, and emotional connection.
  • You've managed small teams and know how to build a strong creative and performance culture.
  • You thrive in a fast-paced, founder-led business where you can move quickly and take ownership.
  • You're ambitious, reliable, strategic, and excited to be part of something with serious impact.

Why join Transform

  • We're not just another fitness app. We're a system that helps mums become strong, healthy, and confident—and we do it with heart.
  • You'll work with a close-knit, motivated team that's hungry for growth and impact.
  • The office is based in Burleigh Heads, but we offer hybrid flexibility.
  • We're scaling fast—and this is your chance to shape the brand and the next chapter of growth.
  • You'll report directly to our founder and be part of core leadership conversations.

Sound like you?

Apply now with your CV and a short cover letter sharing why you'd be a great fit.

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