marketing & communications manager (pre-opening)

Summary

About Andaz Gold Coast

Andaz means "personal style" — a celebration of individuality, curiosity and creativity. Opening in mid-2026 in the heart of Broadbeach, Andaz Gold Coast will redefine the

Australian lifestyle hotel scene with:

• 202 luxurious rooms and suites with imaginative interiors and local artistry
• The Coast's largest pool deck club: Andaz Pool Club with private cabanas, cocktail bar and al fresco dining
• Elevated, event-light positioning: a rooms-led hotel without major event spaces
• Bespoke F&B experiences: Hinterland Bar, a Mediterranean brasserie & bar, and an energising morning bar concept to awaken body, mind and soul
• Holistic wellbeing offerings and a state-of-the-art fitness centre
• Immersive local partnerships and tailored guest experiences

The Opportunity

You're not just joining a hotel – you're the creator of our brand from the ground up As our Marketing Communications Manager, you will shape the story, energy, and identity of our soon-to-open property. From crafting the launch strategy to sparking buzz across our beautiful city, you'll lead all marketing and communication efforts that put our hotel on the map before the doors even open

What You'll Do

Pre-Opening

Brand & Storytelling

• Define and protect the hotel's brand voice, visual identity, and narrative
• Craft completing messaging for all pre-opening campaigns, press releases and promotion materials
• Ensure brand consistency across all on and offline channels

Marketing Strategy & execution

• Develop and execute the full pre-opening marketing and communication plan
• Create impactful digital, social media, and traditional marketing campaigns
• Plan and manage the marketing timeline leading up to launch, including soft-open events, teaser comparing, influencers activation, and community engagement

Public Relations & Media

• Build strong relationships with media, influencers, tourism boards, and local partners
• Manage press events, media previews, and all public-facing communication
• Monitor press coverage, reputation, and brand sentiment

Digital & Social Media

• Own all digital channels: website content, hotel listings, social media, SEO, and email marketing
• Curate social media content that builds excitement, showcased progress, and drives early engagement
• Track digital performance and optimize campaigns for maximum impact

Collaboration & Cross-Functional Support

• Work closely with the General Manager, Sales & Revenue teams, and pre-opening task force to ensure aligned strategies
• Support recruitment marketing and brand culture initiative
• Oversee phot/video shoots and creative content production

Qualifications

What You Bring

• Experience in marketing or communication, ideally in hospitality or lifestyle brands
• A visionary mindset with the ability to turn concepts into campaigns
• Strong writing, storytelling, and presentational skills
• Digital marketing expertise across platforms and analytic tool
• A passion for design, culture, hospitality and creating unforgettable brand moments
• Ability to thrive in the fast-pace, high-energy world of hotel pre-opening

Why Join Andaz Gold Coast by Hyatt

• Be part of the first Andaz in Australia and set a new benchmark for lifestyle luxury on the Gold Coast – nationwide
• A values-led culture: empathy, integrity, respect, inclusion, experimentation and wellbeing
• Global career pathways with Hyatt; generous hotel discounts and benefits worldwide
• Wellbeing programs, EAP, and competitive leave benefits
• A creative environment where your ideas shape the hotel's story and success

Location

On-site, Broadbeach, Gold Coast QLD.

How to Apply

Please submit your CV and a brief cover letter sharing a standout outlet launch or activation you've led, including commercial and guest-impact results.

Discover Andaz:

Hyatt is an equal opportunity employer. We celebrate individuality and are committed to an inclusive environment for all colleagues and guests.