Digital Marketing Consultant

2 weeks ago

Sydney, New South Wales, Australia WOW Recruitment Full time

Digital Marketing Consultant (Paid Media Focus)

Location: Sydney CBD (Hybrid)

Are you an experienced Digital Marketer who loves getting stuck into the technical 'how-to' but is also energised by coaching and educating business owners?

This is a unique opportunity to join a leading Business Coaching/Consultancy. They are creating a brand new, highly influential role to provide specialised, hands-on implementation support to their growing base of clients.

This isn't a typical agency job; it's a hybrid Digital Marketing Expert/Implementation Coach position designed to truly empower entrepreneurs and SMB leaders.

The Role: Technical Expertise Meets Business Coaching

You will serve as the crucial link between marketing strategy and practical execution for the consultancy's clients.

  • Hands-On Implementation Coaching:
    You will meet with members (SME owners and entrepreneurs) to help them get into the nitty-gritty of their digital marketing—specifically Google and Meta Ads campaigns. You will not just advise; you'll help them implement, monitor, and optimise their systems.
  • Performance Analysis & Reporting:
    Produce clear, insightful reports and lead training sessions to help members genuinely understand their funnel performance, analytics, and key metrics. This involves demystifying agency reports and turning data into tangible, actionable knowledge.
  • Knowledge Transfer & Mentoring:
    Serve as a technical mentor, elevating the member's foundational marketing knowledge so they can make more informed decisions about their next steps and any external agency relationships.
  • Team Collaboration:
    This role sits within the Coaching Team, where you will integrate technical marketing expertise into the wider business coaching curriculum.

Your Profile & Skills:

We are looking for a communicative digital expert with the following:

  • Deep Technical Expertise:
    Demonstrable, hands-on experience in Google Ads and Meta Ads.
  • Data & Analytics Confidence:
    Experience using tools like Google Analytics and platform reporting to interpret performance and provide clear, actionable insights.
  • The Right Personality:
    You must be a clear, confident communicator who can articulate technical concepts simply. This role requires someone who will be proactive, engaging, and highly comfortable with client interaction.
  • Relevant Experience:
    Previous experience in a digital agency or as an in-house Paid Ads Specialist for an SME/e-commerce business is highly valued. Understanding of the entrepreneurial/SME environment is key.
  • Coaching Mindset:
    A genuine desire to teach, mentor, and empower business leaders who are not marketing professionals.

Why Apply?

  • Be a Pioneer:
    You'll be the first in this specialised post, giving you the chance to significantly shape a key offering for a highly respected business consultancy.
  • Huge Impact:
    Directly influence the growth of numerous SMEs and entrepreneurs, moving from strategic advice to measurable, implemented results.
  • Supportive Environment:
    Sit within the Coaching team with dedicated onboarding and mentoring from senior leaders.
  • Hybrid Working & Early Friday Finishes

Salary

$110-130k + Super

Location

Sydney CBD - Hybrid (3 days in the office per week)

How to Apply

Follow the steps, making sure to attach a resume.

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