Senior Marketing Manager

As the world's leader in digital payments technology, Visa's mission is to connect the world through the most creative, reliable, and secure payment network - enabling individuals, businesses, and economies to thrive. Our advanced global processing network, VisaNet, provides secure and reliable payments around the world, and is capable of handling more than 65,000 transaction messages a second. The company's dedication to innovation drives the rapid growth of connected commerce on any device and fuels the dream of a cashless future for everyone, everywhere. As the world moves from analogue to digital, Visa is applying our brand, products, people, network, and scale to reshape the future of commerce.

At Visa, your individuality fits right in. Working here gives you an opportunity to impact the world, invest in your career growth, and be part of an inclusive and diverse workplace. We are a global team of disruptors, trailblazers, innovators, and risk-takers who are helping drive economic growth in even the most remote parts of the world, creatively moving the industry forward, and doing meaningful work that brings financial literacy and digital commerce to millions of unbanked and underserved consumers.

You're an Individual. We're the team for you. Together, let's transform the way the world pays.

Team Summary

Visa Consulting & Analytics (VCA) Australia, New Zealand, and Pacific Islands (AUNZPI) is Visa's advisory division, working with Visa's clients (including card issuers, acquirers, and merchants) on a broad range of key business initiatives including strategy, proposition development, loyalty, operational optimisation, customer engagement and overall business profitability.

VCA is made up of three services lines - Advisory, Data Science and Implementation Services, the latter being the execution arm of VCA. Our Implementation Services teams (also known as squads) are embedded on client sites leading long-term engagements and delivering value primarily through implementation and execution services. We deliver objectives from a shared value agenda but are also closely connected to the broader VCA team, sharing knowledge, and bringing the best of Visa to the client.

Why Work with Us:

• Visa Implementation Services is our fastest growing team in AUNZSP – we've grown 10x in less than 3 years – and always have fun projects on the horizon to sink our teeth into.
• We get to work with incredible people every day.  We're a team of entrepreneurs who work hard, have fun, and get stuff done.
• We are a people business where the people are our product.  As a result, all our people leaders are 100% dedicated to ensuring a positive employee experience.  We attract top talent and are manically focused on developing that talent – even for short-term contracts.
• We are committed to building a diverse team with an inclusive culture that reflects the communities we work in.
• We support flexible working options.

What you will be doing

You will support the full lifecycle of customer marketing design, creation and delivery. You will be embedded and dedicated to one of our issuing clients helping them to build and deliver marketing solutions that will provide their end customers best in class customer experiences.

In this role you will also:

• Support the end-to-end marketing solution with our clients and partners
• Build strong relationships with clients to deeply understand their capabilities, business objectives and challenges
• Identify and solve both client and internal challenges to help us build and deliver marketing campaigns that are market leading
• Build strong relationships with internal stakeholders and liaise with cross-functional teams globally to discover new marketing best practices and create recommendations for the client
• Manage stakeholders across business and technology to deliver complex campaigns – across the clients and Visa
• Flawlessly execute integrated go-to-market campaigns to drive customer engagement & retention
• Develop test & learn pilots and MVP's for digital marketing communications (across email, display, social, website, search, blog etc.) including utilising Customer Centered Design thinking for all integrated marketing campaigns.
• Bring technical marketing subject matter expertise leveraging Adobe platforms
• Playback results and success of campaigns delivered to client, leading to improved customer experiences, new opportunities, and new product requirements
• Be accustomed to collaborating with product, corporate affairs, public relations, brand, legal, procurement, finance & contact centre teams to constantly deliver best outcome for customers via marketing comms.
• Document processes, key learnings and best practices in artefacts that can be reused across the client's business.

Key competencies

• Solution-mind set – Applying creative problem-solving techniques and championing a client-first approach to marketing when opportunities and challenges arise to meet specific business objectives
• Active Contributor to Team Success - Actively participating as a member of a team to move the team toward the completion of goals. Makes suggestions for achieving team goals or performing team functions; provides necessary assistance to remove obstacles to help the team accomplish its goals
• Business Translator – Translates complex challenges into well-defined marketing concepts, showcasing the impacts and implementation considerations to develop and deliver campaigns to market. Ability to 'think like a customer' and show empathy to their experience is essential
• High-Impact Communication - Clearly and succinctly conveying information and ideas to individuals and groups in a variety of situations; communicating in a focused and compelling way that drives others' thoughts and actions
• Building Strategic Work Relationships - Developing and using collaborative relationships to facilitate the accomplishment of work goals. Establishes good interpersonal relationships by helping people feel valued, appreciated, and included in discussions (enhances self-esteem, empathizes, involves, discloses, supports).

What you will need to be successful:

• 10+ years marketing experience, ideally customer lifecycle marketing
• Experience with Financial Institution/Banking customer marketing.
• Formal qualifications in marketing mandatory  
• Motivated by marketing design and delivery with a high attention to detail
• Innovation minded leader with experience leading customer marketing design with diverse sets of capabilities, clients, and partners
• Deep experience in managing complex projects and customer product portfolios 
• Superior problem-solving skills, with demonstrated intellectual and analytical rigor
• Strong team orientation with a collaborative, diplomatic, and flexible style; able to work effectively across multiple teams globally
• Excellent communication and presentation skills, including strong oral and written capabilities
• Self-motivated, results-oriented individual with the ability to progress multiple priorities concurrently
• Strong marketing acumen, with experience in working on business requirement gathering, and customer journey flows and tight project management
• Excellent client engagement and relationship management skills with a collaborative approach to stakeholder management.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.