Senior Marketing Manager

2 weeks ago

Sydney, New South Wales, Australia iknowho Full time $120,000 - $180,000 per year

Senior Marketing Manager | PERM | Up to $170k + super

Are you a brand builder who thrives in a scale-up environment?

This is a rare opportunity to take ownership of marketing across two distinct insurance brands, bringing consistency, creativity, and commercial impact to every touchpoint.

We're looking for a senior marketing professional to lead the marketing function and develop a cohesive brand and communications blueprint across both B2B and B2C segments. This role is a solo-contributor opportunity reporting directly into the CEO, as the marketing subject-matter expert.

The Scope:

  • Brand leadership:
    Refine and evolve the master brand and product portfolio – ensuring guidelines, narrative and visual identity feel unified across all channels.
  • CRM & automation:
    Leverage tools to support campaigns, track performance, and strengthen customer and prospect relationships.
  • Sales enablement:
    Partner with the sales team to deliver compelling content and campaigns that support lead generation, retention, and growth.
  • Digital & performance marketing:
    Oversee paid and organic activity, website optimisation, and analytics to improve reach and engagement.
  • PR & communications:
    Shape thought leadership, opinion pieces, and media activity in collaboration with industry partners.
  • Events & partnerships:
    Maximise the value of sponsorships and industry events, delivering standout brand integration.
  • Internal comms & employer brand:
    Play a key role in building a strong internal culture as the business scales for growth.

We are looking for:

  • A seasoned marketer with demonstrated B2B expertise and a proven ability to build and strengthen brands (10+ years).
  • Hands-on, resourceful, and comfortable working in an environment where processes are still being defined.
  • Strategic and creative in equal measure, able to translate business goals into compelling brand and marketing outcomes.
  • Skilled at managing stakeholders, influencing decision-making, and working cross functionally with sales, product, operations and C-suite.
  • Capabilities in setting up new systems, marketing frameworks and embedding best-practice into a growing business that is hungry for change.

Salary
: $160K - $170K + super.

Hybrid
: 4 x onsite : 1 x remote (non-neg). North Sydney Location.

Note:
You must be a citizen / resident or have obtained full working rights for a permanent role in Australia to be eligible for this role.

If you're ready to take the reins, shape the brand story, and deliver marketing that drives both reputation and results, apply now by submitting your CV as requested.

Due to confidentiality we will not be disclosing any further information about the role until shortlist stage so appreciate you applying as indicated.

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