Brand Manager
2 days ago
This is a short term contract role based in Melbourne for a contractor who has worked as a contractor previously. Must be based in Melbourne.
- Full-time (contract role)
- Hybrid role (in office and work from home)
- 3 months with potential for ongoing for the right person
- Must apply via the Maestro website
Our client is looking for someone who can hit the ground running. The client continues to deliver on there Vision 2025+ transformation strategy, they are reimagining what a modern premium retailer looks like: and they know that visionary talent is the key to making it happen.
Role Description
We're seeking a Brand Manager / Marketing Specialist (Beauty Area) to support the development and delivery of growth-driving marketing strategies and retail media plans across the beauty category. This role is responsible for creating marketing campaigns that drive full-funnel shopper engagement, grow category share, and maximise both retail sales and media revenue.
Reporting to the Marketing Manager, you will collaborate cross-functionally with merchandising, brand, sales, and media teams, and work directly with brand partners to unlock growth through targeted, insight-led marketing activity. You must bring a combination of brand management experience, media buying knowledge, campaign planning skills, and strong commercial acumen.
Why Work with our client
- Unique opportunity to be part of a highly engaged, successful team, focused on the transformation of an iconic Australian brand
- Short term temporary support
- Hybrid working arrangements in office and from home that provide appropriate work/life balance
- Opportunities to support community partnerships across our Corporate Social Responsibility program
- Be a member of a company committed to sustainable practices, driving change in the retail landscape
What you will be responsible for:
- Build and manage high-impact brand partnerships for a portfolio of premium and emerging beauty brands, balancing storytelling with commercial outcomes
- Lead the planning and execution of integrated marketing campaigns across in-store, digital, paid media, social, and experiential
- Activate campaigns through the marketing ecosystem, partnering with internal teams to deliver data-led, omni-channel programs that drive conversion and brand equity
- Leverage growing retail media capabilities; including first-party data, media inventory, and in-store touch-points; to enhance campaign performance
- Support the development of new retail media opportunities, aligning with the global shift in department store marketing teams becoming performance-driven media partners
- Collaborate and support the Marketing Manager to deliver broader category and enterprise-level marketing priorities
Industry Experience Required:
- 5+ years of experience in a strategic, executional marketing role, ideally in beauty, retail, or an agency
- Proven ability to deliver multi-channel campaigns in a fast-paced, collaborative environment
- A deep understanding of the beauty consumer mindset, trends, and content formats that drive engagement
- Commercial acumen and a natural ability to manage competing priorities without compromising quality
- Strong stakeholder management and communication skills; comfortable working across internal and external teams
Must Have:
You must bring a combination of brand management experience, media buying knowledge, campaign planning skills and strong commercial acumen.
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