Video and Programmatic Ad Tech Director

What's the role?

Are you a seasoned Ad Tech professional with a passion for innovation and a knack for driving commercial success? News Corp Australia is seeking a dynamic and technically astute Video and Programmatic Ad Tech Director to join our team in Surry Hills, Sydney. This is a pivotal individual contributor role, reporting directly to the Head of Ad Tech, where you will shape the strategy and lead the delivery of our video and programmatic ad technology stack.

About the Role:
As our Video and Programmatic Ad Tech Director, you will be at the forefront of
optimising our ad technology to maximise profitable revenue, ensure stable delivery, and cultivate an exceptional advertiser experience across our video and programmatic channels. You will own the technical excellence and implementation of all related technologies, driving strategic decisions, roadmap development, and innovative solutions.

Your responsibilities will include:

• Defining and executing the Ad Tech strategy for video and programmatic technologies, aligning with broader business goals.

• Optimising our video, programmatic, and CTV technology stacks, including GAM, Prebid (client/server), SSP, and demand partner implementations.

• Owning the roadmap for our ad tech stack, encompassing SSAI/SSU, verification, and measurement.

• Leading end-to-end migrations and upgrades, ensuring robust discovery, experimentation, change control, and rollback plans.

• Collaborating on privacy-safe identity and publisher signal strategies across web app, and CTV.

• Running structured test-and-learn programs to drive continuous improvement in bidding, floors, formats, and vendor performance.

• Managing vendor relationships, negotiating commercials, and ensuring accountability against SLAs and roadmaps.

• Translating complex ad tech concepts into clear, compelling commercial narratives for diverse stakeholders.

• Leading incident and risk management, fostering a culture of proactive maintenance and continuous improvement.

Who are you?

We are looking for a highly capable individual with a strong technical foundation and proven leadership in the ad tech space.

• A minimum of 5 years; hands-on experience in programmatic and video monetisation, gained within a publisher, SSP, DSP, or a comparable environment.

• Deep familiarity with GAM, header bidding, Prebid (client/server), SSAI/SSU, identity frameworks, verification, and audience measurement.

• Demonstrated ability to define and own a monetisation roadmap that has delivered measurable commercial gains.

• Proficiency in building dashboards, interrogating anomalies, and making evidence based decisions.

• Strong stakeholder leadership skills, capable of engaging effectively across Product, Sales, Data, Engineering, and Legal teams, and translating complex technical information for non-technical audiences.

• A track record of running structured test-and-learn programs and a desire to explore and implement innovative technologies.

Desirable:

• Experience with launching innovative and new technologies.

• Knowledge of server-side bidding and CTV supply.

• Experience in Prebid development or frontend development.

News Benefits

News Benefits is our way of saying thank you to our people for their valued contribution to News, our audiences, clients and communities. Thanking them for the great things they do daily, for the greater good of Australia. Our benefits include:

• Exclusively ours - Access to publications and products from across the News Corp family
• Health & wellbeing - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices) 
• Time off - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.
• Helping you grow - Development opportunities (including diversity and inclusion - focused education series) and recognition
• Financial wellbeing - Support on making the most of your money
• Perks & discounts - Exclusive offers across a range of products and services
• Giving back - Make a difference to our communities.
• Workplace Inclusion and facilities – Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents' rooms

Who are we?

We are proud to be Australia's most impactful media group, we're even prouder of what we stand for. Together, we inform, advocate and inspire all Australians, for a better Australia.

With over 150 brands across news, sport and lifestyle, News Corp Australia is trusted by over 18 million Australians a month to provide the information and inspiration they seek.

Renowned for world-class journalism and marketing services nationally and internationally, we offer a fast-paced environment that encourages individuals to take control of their future and challenge themselves in ever-changing fields.

In February 2025, News Corp Australia's National Client Partnerships Team was named Sales Team of the Year at the 2024 AdNews Agency of the Year Awards. This prestigious award is testament to the dedication, passion, and innovation that drive our talented team of Client Partnership professionals

What's next?

Apply now or for more information on careers at News Corp Australia visit

Our Commitment to Diversity, Equity and Inclusion We know that diversity strengthens our teams and newsrooms as we seek to tell stories that represent the diverse communities of Australia that we serve. Our people make us unique and we all have a story. We encourage people of all ages, backgrounds, races, cultures, religions, sexual orientations, abilities and gender identities to apply. Inclusion is important to us and we want everyone at News to bring their whole-selves to work. If you require any accommodations or adjustments throughout the recruitment process, or would like to outline which pronouns you prefer, please feel free to let us know.

If you require any accommodations or adjustments throughout the recruitment process, please feel free to let us know. For more information regarding Diversity, Equity and Inclusion at NewsCorp Australia please visit under the DEI section.

Category:

Client Partnerships

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