Social Media and Communications Coordinator

2 weeks ago


Melbourne, Victoria, Australia The Amazing Baby Company Pty Ltd Full time $40,000 - $60,000 per year

The Company

Come and join The Amazing Baby Company We're one of Australia's leading distributors of globally recognised baby brands. Since 2007, we've been proudly 100% Australian owned and operated. Our mission is to bring the best baby products to Australian families, while offering impeccable customer service every step of the way.

The role

We have a fantastic position for a passionate and savvy Social Media and Communications Coordinator to join our amazing team at a time of growth and opportunity for our company. Working closely with the Digital Specialist and Marketing Manager you will assist with the implementation of our digital marketing strategy by coordinating the social media channels for our nine brands. You will contribute towards the development and management of social calendars and the associated content activities, confirming that all content is scheduled, uploaded and evaluated.

Your exemplary written communication skills will be utilised to write engaging content, blogs, EDM's and to respond to all social comments, ensuring that our voice is on brand. Your strong relationship management skills will be put into practice managing and nurturing our strong influencer relationships.

This is a varied and diverse role that will continue to grow with our brands, business and the ever-changing e-landscape. We are looking for someone that can assist us to take our online presence to the next level You will be empowered to work collaboratively and have input in the digital marketing strategy.

Key Responsibilities:

  • Coordinate the social media channels for our seven brands in a consistent 'on brand' voice
  • Assist in the development and management of social calendars and the associated activities to ensure sufficient content is available for seven brands.
  • Ensuring all scheduled content is uploaded, executed and monitored effectively.
  • Increase the number of followers, 'likes' and audiences for our digital marketing and social media outputs
  • Respond to comments in posts and assist with social media messages
  • Assist with ideas for new digital solutions, based on best practice and key market trends
  • Manage and nurture influencer relationships and maintain our database across all brands
  • Assist influencer seeding for collaborations, write agreements and arrange stock
  • Write engaging content for social media posts & stories across all brands
  • Assist with marketing briefs and project management of campaigns
  • Update websites as required when advised by the Marketing or Customer Service Team
  • Assist in interpreting social metrics to identify successes, opportunities and areas for improvement
  • Monitor, report and analyse campaign results to improve performance, using tools such as Google analytics and others
  • Undertake daily administrative tasks to ensure the functionality and coordination of the department's activities
  • Manage enquiries through TABC marketing inbox & update spreadsheets and databases where needed
  • Assist in the organisation of promotional events, traditional & digital campaigns

Skills and Attributes:

  • Tertiary Qualification in Marketing and/or Communications
  • A strong understanding of all digital and social platforms
  • Digitally savvy with a strong understanding of the latest trends and tools
  • Exceptional research and writing skills with the ability to develop copy
  • Proficient in managing social business accounts ie Facebook Business Suite
  • Efficient with ability to multitask between variety of brands
  • A team player who works collaboratively, contributes and demonstrates flexibility
  • Creative thinker who thinks outside the box
  • Uses initiative and displays great project management skills
  • Fun loving personality, happy and confident to get in front of the video camera
  • Wordsmith, excellent communication skills
  • Researching skills for trend analysis and creative inspiration
  • Resilience and adaptability

Do you love writing and engaging with various audiences through a range of communication platforms?

Are you a digital guru who is up to date with the latest trends?

Do you have your finger on the pulse when it comes to e-marketing and social media? Then this is the role for you

This is a part-time opportunity, approximately 15-20 hours per week. We are looking for passionate and committed applicants who are ready to join their new work family

You will be asked to share your creative flare, digital skills and compelling writing techniques as part of the interview process.

Why join our team?

  • Our Core Values are communication, honesty, respect, responsibility, leadership, and resilience,and theydefine our culture and guide our behaviours at work each day.
  • Supportive Culture: work in a collaborative & open environment where we work hard but have fun along the way. The advantage of our small team is that we know how to get the best out of each other, and we roll up our sleeves to jump in and provide support, ensuring we meet our goals, together.

In addition to a supportive team, we also provide an Employee Assistance Program, where you can access the support of mental health professionals free of charge.

  • Team Events & Recognition: we love a reason to pause and celebrate. From milestone celebrations to birthdays or team lunches, we take the time to appreciate each other, the contributions and foster a connected and engaging atmosphere.
  • Professional Development: we believe everyone has something to learn We are invested in your growth and development - whether it's through external training programs, attending industry events, or working closely with our experienced employees for mentoring.
  • Modern Workspace: our local office & showroom, is bright and open, with free on-site parking, tea and coffee, fresh fruit and fully equipped kitchen.

If this sounds like the role for you, Apply NowWe can't wait to hear from you



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