Licensing Executive

5 days ago


Melbourne, Victoria, Australia Merchantwise Group Full time $90,000 - $120,000 per year

Licensing Executive

Merchantwise is a leading brand licensing and merchandising agency representing some of the world's best loved Gaming & Entertainment brands. Our ever-expanding portfolio includes iconic brands such as Minecraft, Xbox, Sonic the Hedgehog, Peppa Pig, Transformers, My Little Pony, Sony Pictures IP including Ghostbusters, GOAT, Cobra Kai, Monster Jam, Strawberry Shortcake, AC/DC, Blondie, and The Beatles. Headquartered in Melbourne, Merchantwise has offices around Australia and teams in Europe and China.

Due to our recent business growth, we are seeking a dynamic and detail-oriented Licensing Executive to join our team. This role is pivotal in advancing brand licensing partnerships across various categories including apparel, toys, stationery, homewares, accessories, publishing, and personal care. The Licensing Executive will support the Licensing Team, assist in day-to-day brand management, contract administration, licensee and client liaison and creative approvals.

Your main duties will include:

  • Supporting the Managing Director in promoting and securing new brand licensing partnerships for a major portfolio of entertainment brands
  • Drafting deal memos and managing licensing agreements.
  • Working closely with brand owners, licensees, manufacturers, wholesalers, and retailers to support and expand their commercial programs.
  • Coordinating brand marketing and retail initiatives, industry events, and presentations.
  • Supporting the development of brand and trade presentation materials.
  • Liaising with the marketing team to coordinate retail activations and support.
  • Supporting creative approvals.
  • Handling day-to-day brand management tasks.

As the successful applicant you will have:

  • A Bachelor's degree or equivalent in Business, Marketing, or a related field.
  • A minimum of 2-3 years of experience in licensing, brand management, or a related role.
  • A solid understanding of consumer products and retail markets.
  • A good foundation in managing projects and multiple timelines.
  • Excellent communication and interpersonal skills.
  • A proactive and organized approach with strong attention to detail.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

What we can offer you:

  • We are proud of the unique culture we have built which truly has a people focus. Some examples of our workplace initiatives and benefits include:
  • Hybrid working – a mix of in-office and work from home.
  • Great team culture which is inclusive, fun and you will be surrounded by a team of professionals who love what they do.
  • Employee Assistance Program
  • Charity & Volunteering Day
  • Paid birthday day off to celebrate your birthday.
  • Inclusive environment where every person's opinion and ideas matter

If you are a dedicated and detail-oriented professional with a passion for branding, marketing and consumer products, click the APPLY NOW button to be a part of our exciting journey

Merchantwise is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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