Marketing Growth Analytics Manager
8 hours ago
Help people create their tomorrow, while you create yours
We help people with their banking, super, retirement and finances. Through upturns, downturns, recessions, and major life transitions. Every day, we help people see and make more of their financial potential, so that they can create their tomorrow. And we've been doing it for over 175 years.
If we do our job well, we genuinely add to the prosperity of our country and its people.
How will you make an impact
The Growth Analytics Manager, AMP Bank GO & Platforms plays a pivotal role in shaping the strategic direction of AMP's marketing initiatives. By ensuring accurate measurement and analysis of marketing activities, this role directly influences decision-making processes that improve conversion rates, business growth and customer engagement. The insights and recommendations provided will drive the optimization of marketing & product strategies for the Bank, ultimately contributing to the achievement of AMP's business objectives and strengthening its market position. Through effective collaboration with cross-functional teams, this position supports the alignment of marketing & product efforts with overall company goals, ensuring that AMP continues to deliver value to its customers, shareholders, and stakeholders.
What you will bring to the role
- Proven experience in marketing analytics, performance measurement, or a similar growth-focused role
- Advanced proficiency in analytics and data visualisation tools, particularly Adobe CJA or Adobe Analytics
- Sound understanding of marketing channels (digital, CRM, paid media, web, etc.) and their respective data sets
- Proven experience collaborating across business areas to drive performance through data-led insights
- Excellent written and verbal communication and presentation skills that support working collaboratively with cross-functional teams in a dynamic environment
- Experience within mobile app analytic platforms like Firebase, Google Play Console, AppStore Connect and mobile app competitive intelligence platforms is strongly preferred
- Familiarity with App Store Optimisation tactics and Mobile Measurement Platforms like AppsFlyer, Branch or Adjust is advantageous
- Proven ability to think innovatively to problem solve and overcome obstacles
- Bachelor's degree in marketing, Business, Analytics, or a related field
Why we think you'll love working at AMP
Doing what we've always done is not an option, so your clever ideas will get airtime here. You'll be encouraged to speak up and try new things. If they don't work, we move on - better for it.
We know there's no one way of doing things. So, you won't have to sacrifice who you are or how you work to fit in here. We're inclusive and flexible in many of the ways you'd expect. And in some of the ways you wouldn't. As long as your health and wellbeing come first - at home and at work.
In fact, most of what makes AMP such a welcoming, enjoyable place to work are our people. Wherever you go, you'll find moments to connect, feel valued and do meaningful work.
Whether it's through our first-class leaders who are invested in you and your success. Through year-round opportunities to volunteer, fundraise and give back to the community. Or in the everyday challenges you face as we work together to strengthen this great organisation. Challenges that will stretch you, amplify your potential and compound the impact you have.
We believe in the power of inclusion and diversity
We're dedicated to fostering inclusion, diversity, and a warm feeling of belonging at AMP. It sparks creativity, ignites innovation, and turns up the dial on the quality of our decisions and performance. This not only makes our workplace more engaged but also leads to better connections with our customers.
We're your allies in the search for the perfect fit - when you apply, let us know how we can support you to put your best self forward during our selection process.
We're also committed to enhancing employment opportunities for Aboriginal and Torres Strait Islander people, so we enthusiastically encourage candidates from these backgrounds to apply and explore our Reconciliation Plan on our website.
Ready to create your tomorrow?
If you're someone who sees opportunity where others see challenge, come and work with us in smart, progressive ways as we transform an iconic Australian brand for the future. And, through a series of career-defining moments, create your own tomorrow.
Don't procrastinate We review applications when we get them, and if we discover the ideal candidate, we may close the role earlier than the advertised close date.
Looking forward to meeting you.
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