APAC Senior Partner Marketing Lead

Technology is our how. And people are our why. For over two decades, we have been harnessing technology to drive meaningful change.

By combining world-class engineering, industry expertise and a people-centric mindset, we consult and partner with leading brands from various industries to create dynamic platforms and intelligent digital experiences that drive innovation and transform businesses.

From prototype to real-world impact - be part of a global shift by doing work that matters.

The APAC Senior Partner Marketing Lead is a strategic role within Endava's regional commercial leadership team, responsible for defining and executing the partner marketing strategy across APAC. This position carries end-to-end ownership of partner marketing plans, from strategic planning through execution; and drives measurable pipeline and revenue outcomes. The role requires autonomy, accountability, and a results-driven approach in a dynamic regional environment.

This is a leadership-ready position and will evolve to include building and leading a small team as Endava's presence in APAC expands.

Key Responsibilities:

• Develop and execute APAC partner marketing strategy, ensuring alignment with regional business objectives and global partner marketing initiatives.

• Lead partner-driven demand generation programs, including forecasting, KPI tracking, and analysis of business impact.

• Provide actionable insights through performance reporting, optimising campaigns to maximise ROI and contribution to revenue.

• Collaborate closely with Commercial to co-plan GTM campaigns that deliver measurable impact on pipeline, jointly forecast demand, and track ROI.

• Serve as a member of Endava's global marketing leadership team, representing partner marketing perspectives and driving regional strategies on the ground in APAC.

• Plan, execute and host partner events and initiatives to strengthen engagement and business outcomes.

• 7–10 years' experience in B2B or partner marketing is essential, preferably within the IT sector.

• Demonstrated success in strategic partner marketing with measurable business results.

• Proven experience in team leadership and the ability to grow high-performing teams.

• Strong analytical skills with the ability to translate complex data into actionable insights.

• Excellent stakeholder management skills, with experience influencing cross-functional teams including Commercial, Delivery, and Global Marketing.

• Deep understanding of partner ecosystems in APAC, including hyperscalers and technology vendors.

• Bachelor's degree in Business, Marketing, Technology, or equivalent experience.

Key Attributes:

• Strategic thinker with a hands-on, results-oriented approach.

• Comfortable operating autonomously in a fast-paced regional environment.

• Strong collaborator, able to influence across functions, regions, and partner networks.

• Proactive, adaptable, and accountable for measurable business outcomes.

Discover some of the global benefits that empower our people to become the best version of themselves:

• Finance: Competitive salary package, share plan, company performance bonuses, value-based recognition awards, referral bonus;   
• Career Development: Career coaching, global career opportunities, non-linear career paths, internal development programmes for management and technical leadership;
• Learning Opportunities: Complex projects, rotations, internal tech communities, training, certifications, coaching, online learning platforms subscriptions, pass-it-on sessions, workshops, conferences;
• Work-Life Balance: Hybrid work and flexible working hours, employee assistance programme;
• Health: Global internal wellbeing programme, access to wellbeing apps;
• Community: Global internal tech communities, hobby clubs and interest groups, inclusion and diversity programmes, events and celebrations.

Additional Local Benefits 

• Monthly Lifestyle Allowance: Contribution towards health and wellbeing activities like gym memberships.  
• Novated Leasing: Pre-tax car leasing benefit for new and used cars. 
• Loyalty Leave: Receive an additional day of leave on your 3rd, 4th, and 5th work anniversaries, accumulating up to a maximum of 3 extra days of leave per year.
• Inclusive Parental Leave Policy: 12 weeks of primary carer's leave and 4 weeks of secondary carer's leave. 
• Work From Anywhere: In addition to our hybrid working policy, we also offer 20 days of working from anywhere per year. Ideal for an extended trip to get away from the city or visiting loved ones.

At Endava, we're committed to creating an open, inclusive, and respectful environment where everyone feels safe, valued, and empowered to be their best. We welcome applications from people of all backgrounds, experiences, and perspectives—because we know that inclusive teams help us deliver smarter, more innovative solutions for our customers. Hiring decisions are based on merit, skills, qualifications, and potential. If you need adjustments or support during the recruitment process, please let us know.