Insights and Data Lead

About us

At The Lost Dogs' Home, we are a foundation in Victoria's animal welfare landscape, celebrated for our compassionate care of around 18,000 lost and abandoned dogs and cats every year. Beyond caring for animals, we are dedicated to providing diverse services such as veterinary health, behaviour, advocacy and community education programs, all aimed at giving animals the best chance of a happy and healthy life. Our mission is upheld by passionate individuals who embody a profound affinity for animals, community, and advocacy.

About the Role

We are seeking a Database and Insights Lead to join our External Affairs team. In this pivotal role, you will will lead the data analysis and insights, and hygiene function.

Responsible for all aspects of the fundraising CRM, the Data and Insights Lead oversees donations processing and undertakes complex data analysis to generate insight from various datasets (internal and external) to support strategic and tactical decisions in fundraising campaigns

This role plays an integral part in the External Affairs team, using data storytelling to support decisions around use of the Home's resources and maximise return on fundraising and marketing investments. This role requires collaboration between all members of the External Affairs department, other The Lost Dogs' Home departments, and external stakeholders.

Key responsibilities include:

• Manage all aspects of LDH's fundraising CRM (currently Blackbaud Raiser's Edge), including data integrity, updates, and amendments:
• Manage the fundraising CRM as well as complementary plug-ins such as Online Express and ImportOmatic, and any other required third-party integrations (e.g. eDM or 3rd party donation platforms)
• Lead the development and implementation of LDH's data as it relates to fundraising campaigns (based on mapping of business user needs)
• Undertake deep data cleanses to update and remove unnecessary and outdated donor records, establishing processes and procedures for removing records or rendering records inactive moving forward
• Facilitate secure extraction and import of fundraising campaign-related data (data supply and return), including data reviews and checks of all lists extracted for fundraising campaigns, ensuring all records and data are accurate and clean
• Generate targeted datasets required for fundraising campaigns (e.g. direct mail, email, telemarketing, digital)
• Support the design, implementation, and tracking of supporter journeys
• Support Finance team end of year audit reporting for LDH's Annual and Financial Reports
• Update the processes and procedures user manual, as well as provide any training to team members on updated procedures and use of the database to ensure efficiency and best practice
• Act as an internal insights partner, providing meaningful analytical and data visualisations to LDH in order to support donor engagement and experience, and support the monitoring of fundraising performance and evaluation
• Effectively lead and manage the monitoring, reporting and evaluation of fundraising campaigns:
• Act as an internal insights partner, providing meaningful analytical and data visualisations to LDH in order to support donor engagement and experience, and support the monitoring of fundraising performance and evaluation
• Utilise LDH databases (including fundraising CRM Raiser's Edge) by developing necessary dashboards and data visuals reports to monitor and interpret supporter information and behaviour
• Provide fast-track data analysis and insight checks to direct manager and other External Affairs managers, in addition to regular reporting, as interesting stories emerge from the numbers and data
• Develop and support analysis and reporting frameworks to facilitate continuous improvement, as well as support ongoing test and learn initiatives in line with evolving strategies and campaigns
• Utilise fundraising CRM to identify and forward potential leads or segments to the wider fundraising team
• Support and drive strategic projects aligned to LDH's business priorities, including support the project team reviewing our CRM requirements

Our Ideal Candidate Will Bring

• At least five years' experience in managing a CRM, such as Blackbaud Raiser's Edge or similar CRM (preferably within a fundraising or charity context)
• Experience in data segmentation, analytics, and data visualisation dashboards to support data-driven decision making
• Demonstrated ability to use data and numbers to tell a story
• Demonstrated creative and critical thinking, ability to generate ideas to solve local problems and recommend improvements to current work practices
• Demonstrated high-level attention to detail and ability to organise and prioritise work to meet multiple deadlines, able to work on own initiative
• Demonstrated problem solving skill and proficient time management and multitasking skills
• Excellent competency levels in computer use including Microsoft Office programs, and database management software (preferably Raiser's Edge) Ability to make sense of data to inform decision making – implementing ideas to improve practices
• Demonstrated understanding of Australian privacy principles and PCI/PII compliance
• Experience in managing relationships with key internal and external stakeholders, including volunteers
• Excellent interpersonal skills and friendly, positive disposition
• Excellent written and verbal communications skills

About our culture

At The Lost Dogs' Home, we cultivate an inclusive work environment that celebrates diversity. Our team enjoys a vibrant culture that fosters meaningful connections, both professionally and socially. Led by our dedicated social committee, we organise a wide range of engaging activities such as Paint and Sip Nights, Bowling, Trivia, and regular after-work gatherings. These events create opportunities for our team to relax, bond, and forge lasting friendships. We take pride in our diverse team where every individual is encouraged to be their authentic self, regardless of their role within the organisation.

What we can offer

• A unique and rewarding career in animal welfare, where you can make a real difference in the lives of shelter animals.
• Fantastic career development opportunities, including financial assistance for approved studies.
• A supportive and passionate team, dedicated to developing your skills in animal welfare.
• Discounts at our Vet Hospital to support your own pet's health.
• Access to our Employee Assistance Program and onsite counselling service for your wellbeing.
• Opportunities to join our Foster Care Program and help care for animals in need.
• A truly unique work environment - surrounded by animals every day

If you have the skills, experience, and enthusiasm to be successful in this role, please click on the "Apply" button, ensuring you have attached your cover letter and current resume in Word or PDF format. If you have any further questions or queries regarding the role, please email

Please note that applications will be reviewed as they are received, so we encourage you to apply early as the role may close if a suitable candidate is found. Don't miss out—apply today

The successful applicant will be required to satisfactorily complete background screening checks.The Lost Dogs' Home is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. Only candidates with the right to work in Australia may apply for this position.