Sales Director – Off-the-Plan Project Sales

About the Role

This is an exciting opportunity to join SPG Land and play a pivotal role in delivering Paradiso Place, one of the most prestigious off-the-plan projects on the Gold Coast. We are seeking a dynamic and results-driven Sales Director to lead and grow our sales division, with a strong focus on off-the-plan project sales.

As a strategic leader, you will be responsible for driving revenue growth, building high-performing sales teams, and overseeing the successful marketing and sales of residential and commercial developments. The role requires a proactive problem-solver with the ability to devise effective pricing strategies, develop data-driven action plans, and leverage in-depth market research and extensive networks to achieve ambitious sales targets — all while collaborating closely with our design, finance, construction, and marketing teams to ensure commercial and operational alignment.

Key Responsibilities

·       Develop and execute sales strategies across high-rising residential and mixed-use projects.

·       Drive off-the-plan project sales campaigns, from pre-launch to settlement.

·       Lead pricing strategy, positioning, and go-to-market plans in partnership with design, finance, construction, and marketing teams.

·       Oversee the marketing function to craft and execute responsive, high-impact strategies tailored to project objectives and buyer audiences.

·       Build and mentor a high-performing team and manage agency partners.

·       Conduct market research and competitor analysis to inform sales and marketing decisions.

·       Cultivate strong relationships with buyers, agents, brokers, and investors.

·       Ensure compliance with property laws, contracts, and settlement processes.

Key Requirements

· –15 years' experience in sales, with proven track-record in off-the-plan apartment sales.

·       Proven track record of leading teams to deliver high-value project sales.

·       Strong commercial acumen and experience in pricing strategy and market positioning.

·       In-depth knowledge of the Gold Coast property market and buyer demographics.

·       Exceptional leadership, communication, and stakeholder management skills.

·       Collaborative mindset, with experience working alongside design, finance and construction teams.

·       Current Queensland Real Estate License (required).

·       Bilingual skills desirable (English essential).

Key Skills

·       Strategic Leadership: Ability to develop and execute comprehensive sales and marketing strategies.

·       Commercial Acumen: Strong understanding of pricing strategy, product positioning, and market trends.

·       Sales Expertise: Proven experience in off-the-plan project sales and achieving ambitious targets.

·       Team Leadership & Coaching: Skilled at motivating, mentoring, and managing high-performing teams.

·       Stakeholder Management: Exceptional ability to build relationships with internal teams, clients, agents, and investors.

·       Analytical & Research Skills: Ability to leverage market insights to inform strategy and drive results.

·       Problem-Solving & Proactivity: Able to anticipate challenges and implement effective solutions.

·       Collaboration & Communication: Strong interpersonal skills for working with cross-functional teams including design, finance, construction, and marketing.

·       Software & AI Proficiency: Experienced in CRM and sales platforms (e.g., Salesforce), marketing automation, project management tools, and AI-driven analytics or sales tools to optimise lead generation, pricing strategy, and campaign performance.

What We Offer

•    Competitive base salary with performance-based incentives.

•    A unique opportunity to lead the sales delivery of Paradiso Place.

•    A supportive, innovative, and entrepreneurial culture.

•    Career progression and leadership development within a global property group.

Be at the forefront of one of Australia's most exciting off-the-plan projects – apply now and help bring Paradiso Place to life.