Manager, Future Students

Job no: 503166

Work type: Professional

Location: Bruce

Categories: Marketing and Communications

• Balance strategic priorities with global reach and performance—driving UC's international marketing with precision and purpose.
• UC Level 9, Salary Range $131,884 pa - $138,026 pa plus 17% Super
• Full Time, Continuing Opportunity

About us:

Looking for a career that matters? At the University of Canberra, you'll be part of a forward-thinking institution that values creativity, diversity, and public service. Located in Australia's capital, UC is a hub of innovation and opportunity, where staff work alongside industry and government to solve real-world challenges.

We stand firm and dedicated to upholding fundamental values such as inclusivity, honouring Indigenous cultures (Narragunnawali), driving positive change, nurturing curiosity, and promoting collaborative efforts. We are committed to leading the national education sector in championing equity, diversity, inclusion, and accessibility via Connected – A Decadal Strategy UC encourages applications from Aboriginal and Torres Strait Islander peoples, people with disability and people from culturally and linguistically diverse backgrounds.

About the opportunity:

This senior role is responsible for managing the international marketing budget and working collaboratively with internal stakeholders to balance strategic priorities, global market reach, and performance across UC's international network.

It requires deep expertise in international education and a minimum of five years' experience in higher education. In this role you will navigate a dynamic and often complex regulatory landscape, including political considerations tied to international recruitment—such as visa restrictions, agent requirements, and monitoring cap levels.

Success in this role demands a strong understanding of global education systems and the ability to adapt to diverse international contexts. You'll need to think strategically and act with operational agility, as your responsibilities span both high-level reporting and briefings, and hands-on leadership of international marketing initiatives.

Key responsibilities include:

• Lead UC's international marketing strategy to support student recruitment across key channels and pathways.
• Managing a team of two and driving operational delivery.
• Develop the international student lifecycle framework and engagement calendar.
• Support compliance planning, including NOSC caps and regulatory alignment.
• Oversee agent communications, Chinese social media, and offshore campaigns.
• Manage external marketing agencies and collaborate with internal teams to deliver integrated marketing.
• Partner with ANU, Study Canberra, and other stakeholders to advance UC's international objectives.
• Prepare reports, memos, and briefings for executives and council, including ROI and performance reviews.
• Build relationships with agents, schools, and articulation partners.
• Support international delegations, events, and familiarisation trips.
• Represent UC in global forums and collaborative initiatives.

Offerings/ Benefits/ Culture:

The University offers excellent conditions and benefits such as:

• Flexible working arrangements
• Family-friendly policies
• On campus Gym, Medical services, Cafes, Post office, Supermarket and Childcare facilities.
• Professional Development offerings (study assistance, corporate programs and discounts)
• Innovative work environment with a diverse and inclusive culture
• Access to Employee Assistance Program and a corporate private Health Plan (Bupa)

What we need from you: To be considered for this position, please submit your resume along with a cover letter outlining the following:

• What interests you about the role
• What is your working style
• Outline the breadth of your experience in Higher Education

Submit your Resume We kindly ask that you take this opportunity to align your Resume with the Position Description, ensuring that your skills and experience are clearly articulated in connection with the specific requirements of the role.

If you are initially shortlisted, you may be asked to complete an online one-way video interview. There will be a list of pre-set questions that will need to be answered within a stipulated time.

Working rights: Applicants who wish to apply for this position must have valid working rights at the time of submission.

WWVP: The University of Canberra is committed to the safety of vulnerable and young people. As such, successful applicants will be required to have a current ACT working with vulnerable people registration.

For job specific information: please contact Renee Murphy, Director Student Recruitment & Marketing on or email

For recruitment and application questions: please contact the Talent Solutions team on or email If you would like to request a reasonable adjustment to the selection process, please feel free to contact us.

Closing date: 11.55pm, Sunday 21 September 2025

Advertised: 05 Sep 2025 AUS Eastern Standard Time