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Senior Marketing Manager

2 weeks ago


Melbourne, Victoria, Australia Keypath Education Full time $120,000 - $180,000 per year

Keypath Education – Ranked Best Place to Work in Australia by WRK – 2024)

Keypath Education is a global EdTech company partnering with leading universities to deliver online programs that address real-world social and economic challenges.

Work Anywhere:

At Keypath Education Australia, flexibility is our strength. We put our people first, allowing you to choose where you work – from home, in the office, or both. We welcome applications from candidates located anywhere in Australia, provided you have a strong, reliable internet connection.

Please note that only candidates residing in Australia with full working rights will be eligible for consideration.

Job Description

As a Senior Marketing Manager, you'll lead the go-to-market strategy and commercial performance for a portfolio of online postgraduate programs, championing the student at every stage of the journey. You'll shape insight-led competitive value propositions and translate these into high-impact, end-to-end marketing plans. You will lead a cross-functional Agile squad, manage budget allocation, and drive continuous optimisation to achieve student start and retention targets. You'll also play a key role in building strong relationships with a critical university partner, using your influence to align stakeholders and drive innovation. With a focus on leadership, performance, and strategic impact, you'll be instrumental in helping a leading university grow in the adult learner market.

This is an exciting opportunity for a strategic marketing leader who wants to unlock their true potential in a supportive environment with a successful business on the precipice of even greater success.

Qualifications

You'll Thrive in This Role If You Are:

  • Product-obsessed
    – You love becoming the expert on your portfolio and finding new ways to connect students to what makes each program valuable.
  • Performance-driven
    – You get a thrill from chasing targets, solving problems, and celebrating wins.
  • Execution-focused
    – You take real pride in delivering quality work that moves the needle—on time and to brief.
  • Collaborative
    – You thrive in cross-functional teams and know how to bring people together to make things happen.
  • Curious
    – You question assumptions, dig into data, and always look for ways to do it better.

Join us and help deliver positive student outcomes and shape the future of higher education.

About Keypath Education

At Keypath, we invite you to be part of something transformative. As a global EdTech leader, we collaborate with leading universities to create and deliver online education solutions that tackle global social and economic challenges head on. Learn more about what it's like to be a Keypather.

Benefits and Rewards:

  • Opportunity to work in-office, hybrid, or remotely, with laptop and hardware provided for your home office.
  • Access to health & wellbeing programs, including an Employee Assistance Program and Mental Health Days.
  • Dedicated DEI committee
  • Learning & growth opportunities, including access to LinkedIn Learning and career development programs, and staff discount for Master degrees from our many university partners.
  • Employee-led initiatives such as Culture Club, Team Green, Sustainability, and more.
  • Company events and activities run in-office and remotely.
  • Fast-growing company with increasing career path opportunities.

We strongly encourage applications from Aboriginal and/or Torres Strait Islander peoples, people from Culturally and Linguistically Diverse Backgrounds, People with Disability, and people from the LGBTQIA+ Community.