
Channel Marketing Manager
3 days ago
Channel Marketing:
Job description:
Build and manage the full channel system—distributors, retailers, installers—with smart design of relationships and growth tracks.
Help boost partner sales with ready-to-go playbooks, toolkits, and scale-up models.
Key responsibility:
Map and segment channel partners
Build a full channel toolkit—training, rewards, content packs
Plan co-marketing with partners
Shape distributor incentives and roll out with sales
Help set up a central resource hub
Turn feedback into market-fit tactics
Understand installer pain points and create content that clicks
Design outreach paths + win-win collab models
Team up with sales on killer training decks
Run joint campaigns + review what worked
Implement co-branded campaigns and lead outcome evaluation
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