Audience Research Manager

At SBS, we embrace difference, and we welcome applications from people of all backgrounds.

We also acknowledge the unique contribution that Aboriginal and Torres Strait Islander peoples make to our society and our workplace through their enduring and continued connection to land, sea, sky and community.

About Us

SBS is one of the world's most unique and innovative media organisations, producing trusted, meaningful and engaging content that exists for all Australians to inspire, support and celebrate the diversity of our multicultural society.

Our purpose, for the last 40 years, has reflected and explored the evolving diversity of Australia, investing in initiatives to deepen its connections with communities, sharing their stories and giving a voice to those often unheard, with the aim of increasing understanding and respect of the differences that make up Australia.

SBS is a truly distinctive network, showcasing multicultural, multilingual and First Nations stories otherwise untold in the Australian media.

This role is classified as Level L4 annual base salary $96,843- $106,688)  under SBS Australia's current Enterprise Agreement. The successful applicant will be offered remuneration that is commensurate with their skills and experience and in alignment with this framework.

The Department

The Audience Data & Insights Team, forms part of the Marketing Division. The team is continuously evolving the work we do, paving the way for SBS's audience-led, data and insights, for the benefit of all Australians. A team of passionate and curious researchers, we strive through creating opportunities through insights to tell stories.

The Role

Join SBS and help shape how we understand and serve Australia's diverse audiences. We're looking for an experienced Audience Research Manager to design and deliver innovative research projects that inform strategy, content, and engagement across the organisation.

Reporting into the Audience Research Manager, in this role, you will:

• Lead the design and delivery of audience research projects across SBS, collaborating with the Audience Research team and stakeholders to identify priorities and support key business initiatives.
• Manage research projects end to end — from scoping and survey design to data analysis and insight reporting.
• Translate complex data into clear, actionable insights that drive evidence-based decisions at all levels of the business.
• Co-manage internal and external research platforms, ensuring they effectively support the research roadmap and bespoke project needs.
• Contribute to the Multilingual Research Roadmap, including survey development, translation management, analysis, and reporting.
• Track audience behaviour and media trends, sharing insights that strengthen SBS's audience understanding.
• Stay ahead of emerging research tools and methodologies to enhance SBS's audience measurement capabilities.

About you

You have experience in market or audience research, with knowledge of the broadcast or media industries an advantage. Analytical and creative, you're passionate about understanding audiences and turning data into compelling stories that drive action. You're confident managing multiple projects and stakeholders, with strong quantitative and reporting skills that help you communicate clear, actionable insights. Detail-oriented and focused on quality, you bring accuracy, curiosity, and a commitment to supporting SBS's purpose and diverse audiences.

Feel like you meet most, but perhaps not all the criteria listed? Then, send through your detail as whilst we have specific requirements in mind we can look at how we can bridge the gaps

Some of the reasons to consider working with us:

• The people We truly celebrate and welcome difference at SBS and encourage everyone to bring their whole self to work & you'll be part of one of the most inclusive companies in Australia
• The culture and the engagement of our workforce 93% of our employees have stated that they are proud to work for SBS
• We offer a range of benefits from, health care checks, salary packaging, Employee Assistance Programme, flexible work arrangements and discounted gym membership nationally with Fitness Pass.
• We're agile and innovative in the way we work, as well as being a trusted and established brand. At SBS we have been broadcasting for over 40 years and our future is packed with many more exciting developments
• We also love to promote from within We have allocated training funds to do just that and help bridge the gaps when moving from role to role.

Want to learn more? Then hit apply and take the first step to applying not just for another job but a possible whole new career in a purpose led organisation.

For other opportunities within our organisation please visit our careers website SBS Careers - Working at SBS

Reasonable adjustments

SBS recognises that everyone is unique, and you might require some adjustments to ensure you have the best opportunity to apply and put your skills forward for consideration. If we can make some adjustments to the SBS recruitment/interview process to better enable you to shine, then please contact and let us know.

Adjustments include but are not limited to; alternative application methods, interview setups, physical requirements, guidance for trans or gender diverse applicants, specific interview availability times and more.

To find out more about reasonable adjustments with SBS, please view our video here.

We are shortlisting applications as they come in, so don't delay, apply today

SBS is proud to partner with the Hidden Disabilities Sunflower initiative, helping us create a workplace where people feel seen, understood, and supported.

To apply online, please go to