Chief Marketing Officer

2 days ago

Sydney, New South Wales, Australia Big Wave Digital Full time $215,000 per year

Step through the looking glass. On the other side is not a sleepy corporate giant where ideas gather dust. Instead, you'll find a
well-backed company in Sydney
moving at start-up pace. A place where curiosity is encouraged, boldness is rewarded, and your ideas quickly turn into reality.

As the
Chief Marketing Officer (CMO)
, you are the guide of this story. Your mission is to shape the brand, grow the business, and inspire a team to venture further than they imagined.

Your Journey in Wonderland

The Mapmaker of Strategy

Like Alice unfolding a curious map, you will chart the course. Setting marketing strategy across multiple brands, rolling out the Master Brand vision, building roadmaps and campaign calendars, and turning big business goals into practical action that everyone can follow.

The Keeper of Treasures (Budgets)

In Wonderland, treasures are precious and must be spent wisely. You will hold the purse strings, forecasting carefully, tracking ROI, and moving resources to where they shine brightest. Every coin will have its purpose.

The Team's White Rabbit

Always encouraging, always moving forward. You will lead your marketing team through challenges, unblocking obstacles, defining roles clearly, and keeping everyone running in the right direction. Not in panic, but with clarity and confidence.

The Bridge at the Mad Hatter's Table

Around the table sit the CEO, the board, the sales team, product, and more. You will connect them all. Translating complex strategies into clear reports and dashboards, making sure everyone speaks the same language and sees the same truth.

The Painter of Brands

In the Queen's garden, roses must be painted red, white, or gold. You will oversee brand storytelling, PR, influencer partnerships, and reputation building. You will protect the brand, nurture it, and help it bloom across every channel.

The Digital Explorer

Down the rabbit holes of SEO, CRM, paid ads, and analytics, you will find growth. You will test, optimise, and ensure digital systems are sharp, measurable, and always delivering results.

The Campaign Conductor

Like a ringmaster in Wonderland, you will design and deliver campaigns that captivate. Each one with clear goals, defined KPIs, and lessons learned that make the next adventure even greater.

What You Bring to the Story

  • 12+ years in marketing, with at least 6 years in senior strategic leadership.
  • Experience guiding teams across multi-brand, complex environments.
  • Proven success in growing brands and driving commercial results.
  • Skills spanning brand, digital, PR, communications, and performance marketing.
  • Confidence in presenting to CEOs, boards, and leadership teams.
  • A love of pace, creativity, and measurable impact.
  • Ability and experience in managing a marketing team.

Why Enter Wonderland?

  • Because this is a well-backed company growing fast.
  • Because you'll be part of the leadership table with true influence.
  • Because ideas here are not theories, they become reality quickly.
  • Because the rewards are real, with a base of up to $215,000 + super.

Apply now
to take your seat in this Wonderland story as CMO and lead the next chapter of growth.

The role is Sydney-based, with four days each week alongside the executive team in-office.

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