Marketing Manager

4 days ago

Greater Melbourne Area, Australia Capstone Recruitment Full time
  • Rare opportunity with a very reputable Developer that has low turnover
  • Based in Melbourne CBD with 1 day WFH
  • Available now for an immediate start
  • Bilingual in English & Mandarin/Chinese is essential

The Company

Our client is a well-established and highly active Property Developer with a strong appetite to continue growing across Australia. With multiple active projects and more in the pipeline, they are seeking an experienced Marketing Manager to lead the end-to-end delivery of sales and marketing initiatives across key residential developments.

This is a hands-on role ideal for a marketing professional who thrives in a fast-paced environment, is confident managing external agencies and internal stakeholders, and brings a commercial mindset to campaign planning and execution.

About the Role:

As the Marketing Manager, you'll take ownership of all project marketing activity for your projects, from strategy through to execution working closely with the development team, external sales agents and creative agencies, and media partners. Your core focus will be driving awareness, lead generation, and campaign performance to support project sales and long-term brand positioning.

You'll be responsible for managing the delivery of integrated campaigns across digital, print, social, and onsite activations — ensuring consistency, quality, and effectiveness across every touchpoint.

Key Responsibilities:

  • Lead and manage all marketing initiatives for multiple residential developments
  • Develop and execute marketing strategies in line with sales targets, project timelines, and market conditions
  • Coordinate launch events, display suite openings, and community engagement initiatives
  • Oversee the planning and rollout of integrated marketing campaigns (digital, print, social, signage, EDMs, etc.)
  • Monitor and report on campaign performance, lead conversion, and ROI - making data-driven recommendations to optimise outcomes
  • Work with sales agents to support lead generation and conversion, including the development of collateral, listings, and promotions
  • Support market research, competitor analysis, and pricing insights as needed

About You:

  • 5+ years' experience in a property marketing, project marketing, or related Property agency/client-side marketing role
  • Strong background in managing external agencies and vendors including briefing, approvals, timelines, and budgets
  • Excellent understanding of integrated marketing campaigns and lead generation funnels
  • Proven experience with digital marketing tools, CRM systems, and performance reporting
  • Highly organised with strong project management skills and attention to detail
  • Confident communicator and collaborator, able to liaise effectively with internal and external stakeholders
  • Bilingual fluency in English & Mandarin is essential

Why This Role?

  • Join a respected developer with a strong brand and growing project pipeline
  • Broad, autonomous role with real ownership across sales and marketing strategy and execution
  • Work alongside a collaborative team
  • Competitive salary and career development opportunities
  • Make a tangible impact on projects that shape growing communities
  • Attractive remuneration and bonus negotiable on experience

How To Apply

Please apply online, email your CV to or contact Stella Usanovic on

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